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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Beyond PR

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

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9 Ways To Up Your PR Game

Onclusive

. “One app I highly recommend is called SignEasy which, as its name suggests, makes it easy for you to sign documents via phone or tablet,” says Sarah Rose Attman, who launched her own PR firm two years ago. “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.)

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How to Create a Media Kit

5W PR

While a media kit is a collection of information about the brand, not all media kits will look the same. In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Evolution and History of Media Kits. Creative Media Kit Ideas.

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The Press Release is Not Dead, But It Has Evolved

Burrelles Fresh Ideas

The early 2000s saw the addition of social media features. Multimedia releases, including social media components, have become more popular (especially with wire services). When a news outlet publishes or airs your story, you’ve earned that coverage ( earned media ) which lends credibility over advertising (paid media).

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Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists

Sword and the Script

1) How reporters view social media, embargoes and exclusives. Reporters review business social media profiles. 61% of reporters said when they are reporting on a company, they “always” or “usually” “consult the company’s social media.” Another 29% said sometimes and just 11% said “rarely” or “never.”.

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15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Social media services like Edgar can help you reuse your best social posts to bring in more views.