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Why Earned Media is More Important Than Ever

Critical Mention

This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck. People have shifted to social media communication on sites like Twitter and Facebook. SCHEDULE A DEMO. Therefore, the frontrunner of news dissemination is television broadcast coverage. .

Media 113
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PR Trends to be Aware of for 2021

Critical Mention

Facebook recently announced its push to try to prioritize videos in their algorithm to promote more “ meaningful interactions. Just like TikTok, platforms like Facebook and YouTube are providing 15-second videos that users can share with their followers. SCHEDULE A DEMO. Here are four PR trends to consider for 2021: 1.

Trends 105
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Pan for Media Gold with Newswhip Social Data

Flack's Revenge

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. But after seeing demos, and even playing around the software, it was unclear exactly how to put Newswhip to work to support media relations. This idea makes sense.

Data 159
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Understanding the Value of Social Influencers

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Tourism 157
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How Earned Media Will Impact 2020 Elections

Critical Mention

Those types of “organic” coverage are considered earned media : publicly gained content that is written about you or your brand without paid promotion or advertising. Top Ways the Media Impacts Politics with Online News. SCHEDULE A DEMO. Plus, breaking news gives talk-show and radio hosts topics to talk about as well.

Radio 101
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Everything You Need to Know About Earned Media

Critical Mention

What is Earned Media? Earned Media is publically gained content that is written about you or your brand without paid promotion or advertising. It can also be seen as word-of-mouth marketing or free advertising. Earned Media is comprised of coverage that comes from a variety of sources and mediums. SCHEDULE A DEMO.

Radio 104
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Top 7 Communication Resources

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Resources 136