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How to Give a Great Media Interview

PR for Anyone

Now how do you give a great interview? This is important in case it’s something a bit obscure and you aren’t prepared for it. I spoke in another post about it being ok to say you don’t know in an interview but you don’t want to be completely caught off guard. You got the YES! Know your soundbites.

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Advertising vs Publicity

PR for Anyone

It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 2 – publicity is someone else telling the world how great you are – advertising is you telling the world how great you are. #3

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Why Publicity?

PR for Anyone

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it. So and I understand, advertising is important to all of us. Free publicity is free.

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How to Develop Good Social Listening Techniques

PR for Anyone

The more people they have paying attention to their outlet, the more advertisers they can get and the better it is for them. We pitch right then and there and if you want to be a VIP, we actually take you into a television studio. We film an interview with you. This is why you need to start socially listening. We film videos.

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Positioning Yourself as a Media Expert

PR for Anyone

The third day, we take our VIPs into a television studio. We give them their ideal interview. This week, I’m so excited to share with you, we just got back from our Get PR Famous™ event where we take our clients to Dallas, Texas and we help them go from Established to Known™. And it’s so awesome! It’s just amazing.

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How to Get in Magazines

PR for Anyone

These calendars are actually designed for potential advertisers to know what is going to be covered in the magazine in a particular month. If you can’t find it, go to the magazine’s website, click on the advertising tab, and look for “media kit”. This week I want to share some tips on how you can get interviewed in magazines.

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Newsjacking Idea

PR for Anyone

We are “watching” television so we need to “see” what you are talking about. Remember to think about what medium you are pitching. TV should be visual. They took many clips from the scenes from the movie and also video and pictures of current weddings and compared them. newsjacking).

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