Cision

JULY 13, 2016

I am most excited to jump in and help run our leisure tourism campaigns. What are the biggest PR and marketing mistakes brands make? Why is integrated communication so important for brands today? Every medium you use to promote or talk about your brand should be cohesive and interconnected, on-message (the same message!),

Print 120

Print Tourism Transportation Film 120

Burrelles Fresh Ideas

MAY 23, 2023

Beach and Coastal Tourism: Coastal areas, such as beaches, lakes, and resorts, often see a surge in visitors during the summer. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Admittedly, some travel segments, like flying, hotel stays, restaurants, etc.,

Travel 40

Travel Tourism Airlines Hotels 40

Cision

JULY 14, 2016

The media is constantly changing, and brands that fail to embrace innovation will remain stuck in the past and miss out on new opportunities. recommends keeping a close eye on the industry and market to ensure your brand is always current in its strategies. What are some of the biggest PR challenges travel and lifestyle brands face?

Travel 120

Travel Agriculture Tourism Internal 120

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. She was then told by the brand that despite winning the competition, she couldn’t receive the care package or the outfit due to not being able to attend the virtual party. It was also picked up by the media.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. She was then told by the brand that despite winning the competition, she couldn’t receive the care package or the outfit due to not being able to attend the virtual party. It was also picked up by the media.

Crisis 62

Crisis Government Social Media Reputation 62

Waxing UnLyrical

JANUARY 24, 2011

Of these, Mobify is my favorite, and they offer a free basic branded service and great discounts for non-profits on premium services. (You Google Grants for Google AdWords Google offers $10,000 per month free advertising to qualified 501(c)(3) nonprofit organizations serving the arts, education, health, science, technology, and volunteering.

Tools 99

Tools Marketing Nonprofit Mobile 99

NewsWhip

APRIL 28, 2021

The effect of brands helping during the Covid-19 pandemic. And I think the brands that are able to put the consumer at the heart of their campaign, the possibilities are endless for them to be amplified afterwards. Our data suggested very early on, it was a great, great thing for brands to do. Examples of trendjacking.

Consumer 78

Consumer Measurement Local Data 78

Communications Conversations

MAY 3, 2016

From internships with the Hattiesburg Convention and Tourism Commission to Merit Health Wesley to the USM Greek Life Office, Kathryn has already witnessed and experienced public relations from many angles. These internships include Jule Collins Smith Museum, Verge Pipe Media and Auburn-Opelika Tourism Bureau.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. We do not live in said ideal world.

Blogging 73

Blogging Twitter Facebook Measurement 73

5W PR

JUNE 12, 2023

The advent of social media has brought about significant transformations in the tourism industry. They have also changed the methods used to promote tourism. From inspiring wanderlust to shaping travel decisions, social media has become an indispensable tool for both travelers and tourism businesses.

Tourism 88

Tourism Social Media Travel Marketing 88

Cision

AUGUST 7, 2015

First-time internships are often a letdown, and mine – a position with a tourism bureau in Pennsylvania – was no exception. Want to get your brand in this year’s holiday gift guides? Start small. One of the biggest benefits to working in PR is that hard work is often rewarded. Ask for it.

Tourism 120

Tourism Television Print Industry 120

Waxing UnLyrical

JANUARY 26, 2011

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# When you “like&# a page; 2. You read that right.

Facebook 107

Facebook Privacy Twitter Social Media 107

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time. “You

Travel 79

Travel Case Study Creativity Advertising 79

Maxim Behar

MARCH 11, 2021

Maxim Behar observed the government’s major breakthrough in global tourism and the opening of the country’s borders for tourists around the globe on March 25. 80 percent of Seychelles’ economy depends on tourism and consequently the reopening of the borders was an absolute priority for the Government. It is logical.

Tourism 52

Tourism Government Hotels Travel 52

Cision

JANUARY 14, 2016

For instance, Facebook shows the best of your updates to no more than 20 percent of your fans or followers (in fact, 6 percent sounds like a more accurate figure), unless you “boost” your posts through paid advertising. Or, you may just be looking to create brand awareness. How much time can you allocate? Final Thoughts!

Marketing 120

Marketing Pinterest Mobile Social Media 120