Business Wire
FEBRUARY 2, 2018
By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Here are five ways to gain visibility within Facebook in 2018: 1. Implementation Tip!
Communications Conversations
JUNE 14, 2018
My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? At Aveda, most of our news is B2C around product launches, or B2B to a targeted segment of salon owners, stylists and opinion leaders in the beauty and wellness space. Maybe it’s a combo of both.
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ImPRessions - Crenshaw Communications
SEPTEMBER 5, 2017
For example, take a look back at the last quarter and evaluate the effort against metrics and results for the last new product launch or funding announcement. Now is also the time to look at staff planning and start to forecast your 2018 goals and needs (see below.) Look towards 2018. Ask some important questions.
NewsWhip
MARCH 10, 2021
While plant-based ‘meat’ options have been available for a number of years, the level of coverage and general interest paid to the practice have really come to the fore since 2018 with the rise of Beyond Meat and other newly-launched alternatives.
Sword and the Script
MAY 16, 2020
The full report is a quick and easy read: The State of Journalism 2020 by Muck Rack b) Survey of 3,253 journalists by Cision Cision also has an annual survey of journalists, which they use to produce a report called the State of the Media (here are my notes from editions in 2019 , 2018 and 2017 ). 542 from the U.K. and 348 from Canada.
B2B PR Sense
JANUARY 5, 2018
Our Ultimate List of the Best PR Tools for 2018. Product launch. When companies try to do their own PR, it often lacks a strategy and falls through the cracks. When companies try to do their own PR, it often falls through the cracks CLICK TO TWEET. Handpicked Related Content. Myth #3: PR is not the same as media relations.
Cision
DECEMBER 28, 2017
June: Plan Around Product Launches. The launch of a new product should have a certain degree of fanfare surrounding it, and your content marketing should play a big role in that. One launch could spur posts like a video review of the product, a tutorial on how to use it, or even the story behind its creation.
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