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Why Training Your Employees on Personal Branding is Good PR

Marketwired

In most cases, companies and brands don’t understand that building the brand of their employees is just as important as building the brand of the company itself. If you wanted to build your brand, it required an individual to get coverage in a newspaper, speak at a conference, or take part in a networking event.

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Philanthropist Craig Newmark on Ethical Communication

PRSay

In 2016, he founded Craig Newmark Philanthropies, which supports organizations that advocate for trustworthy journalism, voter protection, women in technology, and military veterans and their families. I saw that in 2016 the immune system of democracy didn’t work so well.

Ethics 170
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How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

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Communicators Can Help Americans Vote in 2020

PRSay

Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co., which is one of many companies giving employees time off to vote.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. Employee communication will continue to be a major focus for many CCOs. Data-driven strategy will increase in importance for employee communications. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Marketing 190
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Brand journalism case study: How the University of St. Thomas covered the largest Division III Football Game in U.S. History

Communications Conversations

We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. “ We started using it at the 2016 press conference at Target Field –and, it really took off. It was, essentially, an internal newspaper for the University of St. How do you resource that?

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Independence: The Source of Our Integrity, Our Power and Influence

PRSay

would be comfortable reading about our actions, decisions and discussions on the front page of tomorrow’s newspaper, on television or in social media. In 2016, he was the first BEPS member to be given Member Emeritus status by the PRSA Board of Directors. Our families (your mother, children?) Apology — The atomic energy of empathy.

Ethics 90