2016 Brand Branding Trade Shows 
Cision
JANUARY 8, 2018
When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch.
Sword and the Script
DECEMBER 15, 2020
Brand-to-brand collaboration. Likely see more brand-to-brand and brand-to-influencer collaborations. 2021 will see an increase in podcasts, with more brands and institutions harnessing the power of this very intimate form of communication as some consumers attempt to ration their screen time.
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Beyond PR
JANUARY 9, 2018
When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch .
Bianchi Biz Blog
SEPTEMBER 30, 2021
Show host, the Consumer Technology Association (CTA), said in May 2021 that the number of exhibitors signed up for the Transportation and Vehicle Technology category has already surpassed the record number from the last in-person event, CES2020, and that more suppliers and brands are continuing to sign up as the U.S.
Deirdre Breakenridge
NOVEMBER 3, 2016
Are you trying to find ways to develop your professional portfolio and personal brand while still in school? On Tuesday, November 15, 2016, at 8:30 p.m. Are you looking for connections in your field, but don’t know where to start? Are you a professional who is willing to give back to the academic community?
Bianchi Biz Blog
OCTOBER 3, 2022
And this show – which still lays claim to the title of the largest and most important business-to-business trade show on Earth – appears ready to resume this role after its COVID-induced hiatus. At CES 2020, more than a dozen automakers from around the world showed their innovative products. Looking at the numbers.
Communications Conversations
OCTOBER 9, 2017
But, overall, my sense was these types of programs are growing, the people who manage them are fairly happy with how they’re going, and those people are still facing the same primary challenge they faced in 2016. Would you post even 1-2 posts a week about your organization’s recent participation at a trade show?
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