MaccaPR

MAY 23, 2016

Example: RTI International undertook a study that examined Twitter posts about e-cigarettes between 2008 and 2013 to gain insight into how companies were selling and promoting the product, as well as the locations where people use e-cigs the most. Engage Publishers as Opinion Leaders. VaxWithMe #VT Here's why: https://t.co/s9qrOsiJew

Conference 80

Conference Healthcare Marketing Crisis 80

Cision

JANUARY 20, 2016

Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible. I also worked with a client for a foods company in the Feeding Children Better initiative that they did.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Communications Conversations

DECEMBER 13, 2019

I mean, I started this blog in 2008 and I got sideways looks. Ryan posted interviews with key PR leaders. Ryan was truly a pioneer in the blogging arena. And, he was prolific. Over those 15+ years, he published 5,638 blog posts! For context, I’m at 1,300+ right after blogging for 10+ years.

Blogging 78

Blogging Agency Community Local 78

PR Conversations

OCTOBER 27, 2023

NOTE: Originally published on October 15, 2008. Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. He broke out in laughter. MacManus, & D. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52

MaccaPR

DECEMBER 1, 2015

Is it really all that important that your brand teams go beyond hiring staff with the surnames Anderson, Peterson, Gustafson and Carlson, and make an extra effort to welcome agency interns with names like Pham, Castillo, Sabah or Xiong? We have to make sure that when agencies hire The BrandLab kids as interns, they will thrive.

Marketing 48

Marketing Advertising Advertising Agency 48

PR Conversations

APRIL 24, 2018

To date, my best experience practising public relations was 10 years ago, when I was employed as head of the PR department at an energy company; however, clinging to the past is not helpful. In terms of a sector or industry, I would like to do PR for a travel company. What’s the best career decision you ever made?

Journalism 79

Journalism Ethics Film Construction 79

PR Job Coach

NOVEMBER 26, 2020

From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around. He served as a strategic adviser across a variety of business functions, leading the company's global social media strategy. The network is the way in.

Corporate 274

Corporate Leadership Advertising Advertising 274

Communications Conversations

SEPTEMBER 9, 2014

And yes, on the agency side there’s almost a comical amount of pressure (ask me about the time an intern was having a legit nervous breakdown in the bathroom because the lotion samples she was supposed to have couriered to Allure hadn’t arrived on time — CAN YOU EVEN IMAGINE?!). I chose Tumblr because Tumblr is my platform.

Energy 128

Energy Corporate Agency Insurance 128

ZudePR

MAY 31, 2015

You’re thinking of completely overhauling how you market your company. You are finding it more and more difficult to get your company’s message heard. We both own PR companies, with a twist. Stuart is an international PR adviser, speaker, trainer, and blogger. You own a business and want to increase sales.

Communications 81

Communications How To Blogging Content Marketing 81

Mark My Words

APRIL 6, 2018

Yet there is little to prepare even the most media savvy executive for dealing with crisis once the internal support network begins to turn on you, with many boards happy to see leaders hung out to dry. Despite being hailed as a star communicator Sandberg has only given one brief interview since the crisis broke.

Crisis 60

Crisis Policies Corporate Facebook 60