2005, Marketing and Newspapers - Public Relations Today

PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

JULY 1, 2022

There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8 About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020.

Handbook

Handbook Publicity Newspapers Television

Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. The freight market has since cooled and disruptions have eased, but the experiences of the pandemic continue to influence the transportation industry.

Transportation

Transportation Meeting Newspapers Media

The Complete Guide to PR Stunts

5W PR

JULY 11, 2018

Sometimes, the best way to come up with new ideas for a PR stunt is to look back at some of the most inspirational strategies to hit the market over the last year or so. KFC is a fun and carefree brand with a great attitude towards marketing stunts. In 2005, Snapple tried to make the world’s largest Popsicle.

Measurement

Measurement Education Social Media Film

Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal

Bianchi Biz Blog

AUGUST 7, 2023

Long one here, so bear with me: October 2005. I was the news editor of a small daily newspaper in Alabama. My wife worked for the same newspaper at the time, and she stopped by their house to pick up some photos that we ran with the story, and she was warmly greeted. Metro weekly newspaper that no longer exists.

Journalism

Journalism Meeting Newspapers Automotive

Behind the Headlines With Jody Fisher

Cision

MARCH 24, 2017

Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. Charting your own course and sticking to it and changing only when the market demonstrates you have to. Today, I think that’s true across all media.

Enterprise

Enterprise Agency Radio Fashion

The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Let’s hear from four former media people–Vineeta Sawkar (formerly of KSTP-TV), Jay Olstad (formerly of KARE-11), Lynn Melling (former anchor in the Des Moines market), and Dan DeBaun (formerly of the Minneapolis/St. I had a non-compete clause so I couldn’t work in this market in TV.

Media

Media Journalism Report Video

How to Write a Media Pitch (That Will Get Coverage)

Buzzstream

FEBRUARY 27, 2024

later paragraphs in the story would be removed to make space for breaking news stories right before the newspaper went to press). 9th – Chatsworth House, Derbyshire There have been 19 film and TV productions shot here, including Jane Eyre (2011), Pride and Prejudice (2005), and The Duchess.

Pitching

Pitching Writing Film How To

7 Superior Podcasts for Super Listeners Eyeing the Big Picture

Sword and the Script

DECEMBER 8, 2015

It hasn’t exploded like some have said, but it’s certainly captured a respectable share of the market. Started in 2005 as “The Wall Street Journal this Morning,” and nearly shuttered amid a reorganization in 2014, the show got a second life with an acquisition by Compass Media Networks. The Marketing Companion. (~30

Radio

Radio Content Marketing Marketing Education

Digital Diplomacy

Waxing UnLyrical

JULY 18, 2011

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. For marketing specifically, probably the biggest issue is that so many people in the business STILL think this stuff is new… What are the key differences between the US digital comms space and the UK? CK: Nothing really.

Creativity

Creativity Local Comparison Groups

My Name Is AT&T (Maybe, Sorta, Possibly)

Bad Pitch Blog

JULY 11, 2009

Flashback: The consummate name change unfolded into a class A brand mess in 2007 at the same time my book Punk Marketing was coming out. In 2005, SBC Communications bought AT&T, creating a company that reminds those of us old enough to remember about Ma Bell. I understand the concept of name recognition as well as the next marketer.

Wireless

Wireless Groups Newspapers Company

Sex in the City Pitch

Bad Pitch Blog

APRIL 26, 2006

. - From: NAME Sent: Tuesday, April 25, 2006 7:09 PM To: FRIEND of BPB Subject: Long time no see Hi, I''m just getting around to organizing all of the business cards and contacts that I''ve collected since Thanksgiving 2005. Take one issue/edition of any magazine or newspaper and count the number of times you see them used!

Pitching

Pitching Real Estate Fashion Film

Feeling Good: in defence of the New Day

Mark My Words

MAY 9, 2016

Since 2005 the circulations have dropped by up to 50% for the Guardian, 40% for the Sun and 30% for the Mail. As Roy Greenslade points out in his frank skewering of the ND it is rather gutsy to pin all your hopes on getting “an audience composed of people who dislike newspapers to buy a newspaper.”. But the ND had a point.

Newspapers

Newspapers Print Sports Infographics

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses. China is credited with starting the world's first newspaper.

Ethics

Ethics Communications Print Television

2016: When PR Turned to the Dark Side

Flatiron Communications

JANUARY 12, 2017

In 2005, I started a PR-focused “weblog” that sought to make transparent an industry whose machinations could clearly benefit from more sunlight. I mean did it even matter that nearly every newspaper in the country published full-throated condemnations of Mr. Trump? Content Marketing Is So Last Year (January 2016).