PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 52

Financial Conference Agency Resources 52

Bad Pitch Blog

MAY 7, 2006

We discussed the media relations lifecycle, briefly touching on blogs and how to pitch them—if at all. PITCH From: Dugan, Kevin Sent: Wednesday, October 26, 2005 9:58 PM To: Schonfeld, Erick - Business 2.0 Subject: [B2 Blog]: Office Supplies can be fun? Just blogged it. It’s one of the golden rules for pitching blogs.

Pitching 40

Pitching Blogging Small Business Media Relations 40

Doctor Spin

APRIL 17, 2023

Although growth eventually slows down, startups can transition from manual to less manual methods once they gain traction in the market. Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Ritz-Carlton. Spector, R.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. Over time, however, we learned that “toxic, free-market ideology” may do irreparable damage. Today, can we also help to distance our clients (i.e.,

Policies 40

Policies Public Affairs System Government 40

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. Over time, however, we learned that “toxic, free-market ideology” may do irreparable damage. Today, can we also help to distance our clients (i.e.,

Policies 40

Policies Public Affairs System Web 40

Waxing UnLyrical

NOVEMBER 25, 2010

Thanksgiving in India In 2005, it was time for us to make a trip home… and when I say “home,” I mean India. Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast. Oh, one other thing: my blog = my sandbox. That’s love.

Hotels 89

Hotels Television Twitter Facebook 89

Sword and the Script

DECEMBER 8, 2015

It hasn’t exploded like some have said, but it’s certainly captured a respectable share of the market. Started in 2005 as “The Wall Street Journal this Morning,” and nearly shuttered amid a reorganization in 2014, the show got a second life with an acquisition by Compass Media Networks. The Marketing Companion. (~30

Radio 60

Radio Content Marketing Marketing Education 60

Waxing UnLyrical

NOVEMBER 1, 2010

McCormick also serves on the board of directors for Plank Center for Public Relations Leadership at the University of Alabama and the University of Florida Department of Public Relations Advisory Council; served as the president of the PRSA Foundation in 2006 and 2007, and has been a co-chair of the Champions for PRSSA since 2005.

Measurement 103

Measurement Education Facebook Course 103

Bad Pitch Blog

APRIL 28, 2007

This blog was created because we got tired of reading one editor after another call out the minority of our hard-working industry for bad taste, poor writing and lazy pitching. They were creative, simple to understand, colorful and told from a unique perspective. Since 2005, Buse has won 19 national PR awards and eight local ones.

Pitching 40

Pitching Print Creativity Local 40

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 40

Blogging Strategy How To Writing 40

Bad Pitch Blog

APRIL 2, 2006

From: Joanna Virello To: Richard''s Bud April, Business Magazine X Sent: Wednesday, December 28, 2005 3:08 PM Subject: From Gadget Alley to Madison Avenue- The Death of the Yell and Sell Dear April, The Amazing ARM Story is here and available through this special offer only…so act now! The Power Base (Victor N. Grillo, Jr.

Television 40

Television Advertising Advertising Corporate 40

Waxing UnLyrical

OCTOBER 25, 2010

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? In other words, kinship. <3 Heather.

Twitter 99

Twitter Measurement Facebook Blogging 99

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses. Now, businesses use them to market products and services.

Ethics 52

Ethics Communications Print Television 52