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Boost Your Reach: 3 Ways to Reach More Readers

PRSay

The Trees Across Georgia (TAG) program, in partnership with the Georgia Forestry Commission and US Forest Service, encourages projects that increase the benefits of tree canopy. The revision focuses on what the grants will do for communities: Did you know that trees reduce floods?

Energy 167
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Social Listening: When #AI Takes Over

Deirdre Breakenridge

How does it work : algorithms are trained to recognize patterns in images and videos by going through huge data sets (this process is called machine learning ). Enter custom models, which prompts you to tag results as relevant or irrelevant without any data training. Example of video recognition technology. Too complicated?

Training 399
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How PR Brings Value To The C-Suite

ImPRessions - Crenshaw Communications

A trained PR expert has the experience to not only understand technology advantages, but build a narrative to guide positive visibility and thought leadership at the executive level. A big-idea resource Who can put a price tag on a great idea?

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How We Made Our Chapter Event More Inclusive

PRSay

Its programs combine hands-on work experiences, classroom-work-readiness curricula, customer service education, leadership training and financial literacy classes. Include people’s preferred pronouns on their name tags and ask speakers to include their pronouns in their introductions. Be prepared for pushback.

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New Year’s Resolutions For PR Teams

ImPRessions - Crenshaw Communications

If your company offers a professional training stipend, look into a writing course with a specific objective, like content for SEO, speechwriting, or translating research into language for laypeople. Tweet at a journalist that you liked their recent story or tag a co-worker about an article you saw on LinkedIn.

Writing 310
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How Solo PR Pros can Navigate Financial Success with Flexibility

Solo PR Pro

Certifications and Training: Obtain relevant certifications to demonstrate your expertise and attract premium clients. Tag us on social media using #solopr or comment below! Continued Learning: Stay updated with the latest industry trends and technologies to remain competitive. We'd love to hear from YOU.

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5 Ways We Can Better Engage Journalists

PRSay

Share coverage on social media, tag reporters. As PR pros, when we generate press for our clients, we should post that content on our own social media networks and tag the reporters. But if having a company leader pitch the story results in coverage that we likely would not have landed otherwise, it will have been worth the effort.

Pitching 183