David PR Group

MARCH 16, 2020

Upon reaching VRBO on the phone, the customer service representative reminded me that I would normally have forfeited the entire cost of my trip, but the platform was encouraging its property owners to give full refunds for rentals impacted by COVID-19. It took a little work, but I’m getting my money back. –John.

Communications 105

Communications Brand Branding Policies 105

Sword and the Script

NOVEMBER 3, 2020

business is now supporting Instagram Messaging, which will provide a “unified inbox” for customer service teams with “high-volume” messaging. click image for higher resolution) 3) PR tech mentions Reputation mentioning company RepTrak has tapped Onclusive for media monitoring. Allocate your time and resources wisely.

Instagram 138

Instagram Technology Resources Employee 138

Doctor Spin

APRIL 5, 2023

Unlike larger companies, they may not have the same resources or connections that allow them to get their message out there quickly. Reputation —Reputation plays a huge role in public relations for small businesses. Reputation —Reputation plays a huge role in public relations for small businesses.

Small Business 52

Small Business Strategy eBook Reputation 52

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Stuart Bruce

JULY 15, 2014

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Doctor Spin

APRIL 5, 2023

Reputation. Reputation plays a huge role in public relations for B2B. A negative review or comment online can quickly spread and damage their hard-earned reputation within their community or industry. By creating a positive image in the eyes of the public, B2B organisations can attract more customers and generate more leads.

B2B 52

B2B Strategy eBook Small Business 52

Cision

OCTOBER 24, 2015

Social media has become a centerpiece for brands’ reputations. Customer service departments have had to shift their strategies, while HR departments have started to turn employees into brand advocates. Social media’s transparency is a major resource when it comes to spying on competitors. Scope Out Their Social Scene.

Social Media 120

Social Media Real Estate Media How To 120

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

Rock the Status Quo

JULY 14, 2015

Who’s responsible for growing and managing customer reviews – is it PR? Customer service or sales? All great questions to be thinking about, since reviews have incredible impact on reputation and visibility, and a conversation that PR can/should kickstart, if it isn’t happening. Click To Tweet.

Retail 100

Retail Customer Service Google Reputation 100

Melissa Agnes

SEPTEMBER 16, 2014

A social media manager loses their temper in a customer service post on Facebook. But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. Here’s a resourceful flow chart that will help you with this. But, are they a crisis? Not necessarily.

Social Media 239

Social Media Crisis Training Media 239

PR 20/20

JANUARY 16, 2023

If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Sign up for free ebooks, webinars, and other resources (i.e., Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence. The ones that give you that “Woah… #mindblown” moment.

Blogging 52

Blogging Marketing Pinterest SEO 52

wiredPRworks

MAY 18, 2022

Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. Barry’s sixth book “Small Business Hacks: 100 Shortcuts to Your Success” with Rieva Lesonsky gives small business owners the key resources to be successful. It has been translated into Korean and German.

Small Business 52

Small Business Social Media Radio Media 52

Stuart Bruce

JUNE 24, 2014

Indeed what’s in that toolkit is constantly changing and updating, but the fundamental principles of reputation management, engagement, dialogue and relationship management remain. It easier however to train people in the individual skills and tactics that are part of the public relations toolkit.

Social Media 158

Social Media Media Training Media Training 158

Melissa Agnes

JANUARY 5, 2015

1- Review your customer service policies and trainings. Do your customer service representatives understand their responsibility when it comes to issue management ? Review your customer service and issues management policies, and incorporate issue management protocols, procedures and guidelines within them.

Crisis 100

Crisis Exercises Customer Service Training 100

Melissa Agnes

JANUARY 5, 2015

Now that we have that all cleared up… here are the 3 absolute must-do’s to help make your 2015 crisis-free: 1- Review your customer service policies and trainings. Do your customer service representatives understand their responsibility when it comes to issue management ?

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

Prohibition

JANUARY 24, 2022

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Mindful Marketing

JULY 16, 2022

What would lead people reputed as among the most moral in one of the most ethical professions to make such a breach of integrity? abilities and resources to do it), and 3) social influence on them (i.e., As one who hopes to help calibrate the moral compasses of the next generation of business leaders, this question hits close to home.

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Stuart Bruce

SEPTEMBER 30, 2014

The CEO’s office, public relations and corporate communications, human resources, marketing, legal and regulatory etc all need to be aware of and ‘owning’ their part of social media. The social web is no longer new, but should be an integral part of how a successful company operates.

Social Media 150

Social Media Twitter Radio Sports 150

Stephen Waddington

JANUARY 15, 2020

Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Social leaders use platforms and technology to build relationships externally with employees, customers and other stakeholders.

Storytelling 78

Storytelling Internal International Social Media 78

Prohibition

JANUARY 7, 2022

Crisis management is the process of dealing with an unfavourable situation that could seriously damage a company’s reputation, sales and growth. Crisis management is crucial for high-profile businesses that can be subject to serious damage to their reputation whatever the sise or scale of the crisis. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Waxing UnLyrical

MAY 19, 2014

Why: Trust and reputation are directly related to the value of business relationships. The Human Touch of Automation: A Customer Experience Experience. Ken Muller shares a personal experience where automation enhanced his customer service experience. Resources Shonali Burke Weekly Roundup USP value'

Customer Service 72

Customer Service Resources B2B Facebook 72

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. Rather than directly contacting customer support representatives, customers frequently vent their frustrations on social media.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Rock the Status Quo

OCTOBER 27, 2015

Potential risk, how to respond in a way that minimizes damage or–in a best case scenario–boost reputation when a troll jumps into a conversation… When you aren’t sure what to do, decision trees can make the decision simple. Silence is often the best option, once you are sure it is actually a troll and not a customer.

Social Media 100

Social Media Groups Community Guidelines 100

PR in High Definition

JULY 22, 2019

For journalists, publishing a breaking story based on a video that is later proved false can damage their reputation, erode the trust of readers in the newspaper or magazine they write for, and even lead to libel lawsuits. Because of the inherent risks outlined above, the impact of deepfakes on how the media works could be significant.

Media 74

Media Viral Video Newspapers 74

Prohibition

AUGUST 4, 2021

Your reputation is the most critical aspect of your business. That means online business reputation management isn’t an optional extra anymore—it’s essential. A single mistake online could ruin your brand’s reputation and cost you a lot of business; why take the chance? What is online reputation management?

Reputation 62

Reputation Company Engineering Banking 62

Communications Conversations

MARCH 29, 2019

She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals. Libby quickly moved up the ranks at The Social Lights as the social media start-up grew its staff, resources and clients.

Social Media 128

Social Media Agriculture Marketing Media 128

wiredPRworks

JUNE 8, 2016

You can grow your business by integrating LinkedIn into sales, customer service or marketing efforts for immediate and long-term impact throughout your business and community. Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.”

Insurance 40

Insurance Insurance Financial LinkedIn 40

Onclusive

AUGUST 30, 2023

In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation. Whether it’s social media, advertising campaigns, or customer service interactions, the brand’s voice, tone, and messaging should remain cohesive.

Brand 195

Brand Branding How To Reputation 195

Waxing UnLyrical

DECEMBER 14, 2016

Most companies are blind to the massive PR resource that is their workforce. You could be connected to exactly who you are trying to reach through your employees, whether they are customers, partners or potential employees. The potential that their networks hold is immense. How does it figure in PR?

Employee 40

Employee Measurement Social Media Product Launch 40

Onclusive

MARCH 17, 2021

Many in the industry agree and acknowledge that PR/Communications as an organization is way behind in adopting data-driven ways compared to their colleagues in marketing, finance, customer service or human resources as an example. Why this roadblock shows up? If you follow the right path, the results will prove itself.

Data 195

Data Communications Reputation Data-Driven PR 195

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. You know the drill: You turn to the top content marketing influencers, blogs, publications and resources for a reinforcement.

Resources 53

Resources Marketing SEO Engineering 53

Karen Freberg

JUNE 14, 2018

There are a lot of hours, time, resources, and commitment you have to put forward to be relevant and successful in this field. Someone is trying to spread rumors about you to damage your reputation or you see that your work and ideas are being used by someone else in the field.

Social Media 43

Social Media Media Community Sports 43

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. But I continued to think about how Pepco could improve its relationship with its customers, to start repairing its reputation. This, I liked.

Social Media 61

Social Media Media Crisis Energy 61

Buzzstream

JANUARY 5, 2024

Sending emails to too many inactive or incorrect addresses will hurt your sender reputation and get your emails directly into spam inboxes. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website. Luckily, several free tools on the web help with email address verification.

How To 83

How To LinkedIn Tools Google 83

Rock the Status Quo

MAY 18, 2015

They also give significant credibility to the speaker and build their reputation as a sought-after expert in their industry, in exactly the same way speaking does but with a potentially larger audience. ” You can also use directory resources such as Twubs , Chat Salad and GPhangouts.

Publicity 100

Publicity Trade Shows Google Twitter 100

Buzzstream

FEBRUARY 9, 2024

Building Links to a Resource Page Resource page link building is finding pages that list similar resources and pitching a resource to get a link back to your site. This, of course, requires you first to create a resource that is worthy of pitching. You should move on if you aren’t confident it’s a fit.

Google 71

Google Infographics Pitching Resources 71