article thumbnail

What’s The Difference Between PR And Reputation Management?

ImPRessions - Crenshaw Communications

The terms “ public relations” and “reputation management” are sometimes used interchangeably. Gartner calls reputation management “the practice of influencing stakeholder perceptions and public conversations about an organization and its brands.” So what is the difference between PR and reputation management?

article thumbnail

8 common social media customer service pitfalls and how to avoid them

Agility PR Solutions

However, with the countless customer interactions happening on various social media platforms, it’s easy to stumble into common pitfalls that can harm your brand’s reputation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to deliver stellar social media customer service (+ 3 examples)

Agility PR Solutions

Building a strong positive reputation for your brand is done through stellar customer service. What customers really want in these situations is to be reassured that the company cares about them […]. There is no such thing as a perfect company.

article thumbnail

Customer Service Is The “New” PR

ImPRessions - Crenshaw Communications

Good PR and great customer service have never been more intertwined. The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service.

article thumbnail

3 keys to the link between customer service and brand reputation

Agility PR Solutions

All businesses should be aware of the important connection between customer service and brand image. Think about it; a customer who receives poor service is going to associate this level of service with your company and overall brand.

article thumbnail

4 ways that investing in PR training can improve customer service

Agility PR Solutions

Whether you’re a company looking to improve your customer service, or you’re trying to run a PR campaign on a budget, there are many ways that the wellbeing of your customers can also achieve great results for your company’s reputation.

article thumbnail

Why having a good reputation is so important—and how to improve yours

Agility PR Solutions

You need to offer a product or service that has a place within your market, you need good customer service, effective marketing and most of all, you need a good reputation. Reputation can make or break the best of […].