5W PR

JANUARY 24, 2024

They can then promote playful learning kits fostering independent exploration, open-ended art supplies sparking creativity, or board games designed for collaborative problem-solving. They can showcase products that help with joint activities, creative expression, and open dialogue. Fostering strong communities builds trust and loyalty.

Trends 78

Trends Brand Branding Policies 78

PRSay

AUGUST 8, 2023

Just slightly over 4 in 10 respondents expect artificial intelligence to improve the quality and creativity of their work, while almost 3 in 10 expect it to deteriorate. A new section on the PRSA website allows members to access hours of on-demand programming as well as articles, blogs and video interviews specifically focused on AI.

Study 78

Study Communications Conference Survey 78

5W PR

OCTOBER 30, 2023

This movement is guided by sustainability, resource efficiency, and ethical food production. The process of upcycling food involves identifying unused or underutilized food sources and creatively transforming them into appealing, safe, and nutritious products. It maximizes the use of resources involved in food production.

Trends 78

Trends Agriculture Resources Consumer 78

Frederik Vincx

JULY 25, 2023

Till then, they had been managing their media outreach with Excel and Outlook and blogs. Role As a co-founder, my role was broad, mostly focussed on the creative aspects. Frederik’s diverse creative skills, resourcefulness, and honest feedback make him a vital team member.

Software 78

Software Banking Resources Government 78

Deirdre Breakenridge

JANUARY 6, 2020

The question quickly became, “should it be another blog post contest?” Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. Winner #2 will be announced next week. Wei Cai, UMASS at Amherst Undergraduate Student.

Video 352

Video Journalism Education Resources 352

PRSay

OCTOBER 8, 2020

Please join the #PRDiversity discussion via @PRSADiversity and follow along with our D&I-related blog posts, webinars and Twitter Chats throughout the month. As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. This year’s theme is “Transforming the Landscape.”

Education 211

Education Writing Leadership Resources 211

Sword and the Script

DECEMBER 31, 2019

There were 62 posts published on this blog in 2019. In going through the reader analytics for the full year, these are the top 10 most-read posts on this blog about public relations (PR) and marketing. If you haven’t already, consider subscribing to these blog posts by email or RSS. 6) How Long Should a Blog Post be in 2019?

Blogging 80

Blogging Publicity Marketing Survey 80

ImPRessions - Crenshaw Communications

MARCH 23, 2022

This includes material like past PR coverage, product spec sheets, blog posts, preferred talk tracks, conference and award wins, executive bios, and marketing calendars, just to name a few. Moreover, it allows agency teams to expand their knowledge around particular categories that lead to creative pitch ideas.

Agency 310

Agency Meeting B2B Conference 310

5W PR

JANUARY 22, 2024

Whether it’s setting a daily or campaign budget, advertisers can allocate resources based on their financial capacity an͏d objectives, ensuring a cost-effective and measurable approach. Customization and creativity Advertisers have the flexibility to create highly customized and creative ad content.

Advertising 78

Advertising Advertising Exercises Measurement 78

Doctor Spin

JANUARY 2, 2024

This blog post targets the importance of the central question in guiding successful PR strategies, highlighting the need for clear differentiation and a focused approach to gain that necessary edge. Drive creative solutions. Such PR strategies often result in the following: Wasted PR resources. Build trust and support.

Strategy 52

Strategy eBook Journalism Resources 52

Communications Conversations

OCTOBER 18, 2017

The theme of this year’s #mnblogcon was “growth” But, for my keynote, I attempted to take things a little different direction and talk about what growing my blog has been all about–because really, it hasn’t been about the numbers, followers or like and comment totals. Another example: My PR Rock Star series.

Blogging 60

Blogging Airlines Hotels Social Media 60

5W PR

DECEMBER 19, 2023

In the dynamic world of media and marketing, creating a PR stunt that captures attention and aligns with your brand’s values and marketing goals is a high-wire act of creativity and strategy. Craft a Creative Concept: Innovate a unique, engaging, and authentic concept for your brand.

How To 78

How To Ethics Measurement Creativity 78

Shift Communications

SEPTEMBER 3, 2015

Blogs are like opinions — nowadays, it seems like everyone has one. So, say you have a blog, but you want to take it to the next level and turn it into something profitable. So, say you have a blog, but you want to take it to the next level and turn it into something profitable. After all, you want your blog to grow.

Blogging 60

Blogging Pinterest Mobile Creativity 60

5W PR

MARCH 21, 2022

Many of those brands are working with the creative agency Hogarth Worldwide, which has managed to create The Metaverse Foundry. Hogarth Worldwide, a WPP-owned global company that provides marketing implementation services, created The Metaverse Foundry as a resource to all clients of WPP.

Brand 88

Brand Branding Apparel Fashion 88

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Share Tweet Share. Weber Shandwick. WeberShandwick. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

The team should consider tapping friendly editors to see what they’re working on and how the client or stakeholders may be a resource. A review of existing content such as blogs, case studies and even growth stories and metrics can inspsire the first proactive pitch to drive an early earned media story. Pay attention to details.

How To 203

How To Case Study Meeting Pitching 203

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

The team should consider tapping friendly editors to see what they’re working on and how the client or stakeholders may be a resource. A review of existing content such as blogs, case studies and even growth stories and metrics can inspsire the first proactive pitch to drive an early earned media story. Pay attention to details.

How To 203

How To Case Study Meeting Pitching 203

Sword and the Script

APRIL 20, 2021

It was enough budget for one full-time resource for about six months. A blog with B2B sales attribution. Years ago, I championed a blog for this exact organization. I literally wrote and edited thousands of blog posts – many over 1,000-words long – for that brand. The problem is I can’t help her. I didn’t pitch it.

B2B 106

B2B Leadership Marketing Blogging 106

OnePitch

JULY 13, 2022

Fast Company’s editorial focus is around “innovation in technology, leadership, world changing ideas, creativity, and design.” If you like this series, view additional PR 101 blogs on The TypeBar which go into the strategies that will make pitching the easiest part of the job. Want more blogs like this?

Pitching 81

Pitching Company How To Study 81

OnePitch

OCTOBER 20, 2022

Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients. Highlight a unique resource. Be a trusted resource. Want more blogs like this? lens to planning for our clients.

Media 96

Media Sports Agriculture Pitching 96

Deirdre Breakenridge

JULY 3, 2018

Be sure to check out Karen’s new book, Social Media for Strategic Communication: Creative Strategies and Research-Based Applications , which will be published by SAGE in August 2018. How can PR pros be more creative in their strategic comms? What started as a simple blog, soon became a movement. PRStudChat. PRStudChat.

Social Media 150

Social Media Communications Media Community 150

5W PR

SEPTEMBER 28, 2023

Objectives are set and resources are allocated to maximize the impact of the marketing campaign. A well-structured budget ensures that resources are used efficiently and effectively. Ad creation and submission Collaborate with the creative team to develop compelling advertisements that resonate with the target audience.

Media 78

Media Advertising Advertising Analysis 78

5W PR

JUNE 29, 2023

Beauty companies invest time, creativity, and resources into creating product lines. Instead, brands can focus on allocating more resources and attention to markets with the highest demand. appeared first on Public Relations Blog | 5W PR Agency | PR Firm. However, this may not always be feasible.

Local 78

Local Resources Analytics Employee 78

ImPRessions - Crenshaw Communications

DECEMBER 11, 2020

For B2B clients like those we represent, it can include the topics and suggested resources for bylined articles, blog posts, social media posts, digital video, and longer-form content like white papers, among other elements. Refresh with formal creative sessions. Include client quotes or thoughts.

How To 259

How To Social Media Product Launch Construction 259

5W PR

SEPTEMBER 8, 2023

Encourage users to respond with their creative ideas, opinions, or experiences related to the brand, creating a sense of community and engagement. Highlight customer testimonials, reviews, or creative uses of their products. This positions the brand as a knowledgeable resource and enhances its authority.

Product Launch 78

Product Launch Marketing Video Education 78

Sword and the Script

NOVEMBER 3, 2020

“Media profiles now provide supplemental information about reporters and influencers including their latest social media activity, recently published articles and article reach, empowering communicators to personalize pitches for improved earned media results,” according to a company blog post. Allocate your time and resources wisely.

Instagram 138

Instagram Technology Resources Employee 138

5W PR

MAY 24, 2023

They have a dedicated team that’s incredibly organized, reliable, creative, resourceful, and available. The post 5WPR Recognized as one of the Game Changers in New York’s PR Industry by Clutch appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Industry 88

Industry Enterprise Fashion Financial 88

5W PR

APRIL 7, 2023

Beyond recipe tutorials, food bloggers should make other types of video content such as cooking tips and ingredient spotlights while giving a behind-the-scenes look at their creative process. The post Promotional Opportunities for Food Bloggers appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Film 88

Film Video YouTube Instagram 88

Shift Communications

FEBRUARY 26, 2020

“We work with healthcare clients in every one of our brands, providing a wide range of services, including insights, strategic planning, public relations, medical communications, clinical trial services, creative, branding and market access,” said Ralph Sutton, International Managing Partner, AVENIR GLOBAL. About AVENIR GLOBAL.

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

Doctor Spin

FEBRUARY 15, 2024

Please support my PR blog by sharing it with other communication professionals. PR Resource: Corporate Cringe Spin Academy | Online PR Courses Corporate Cringe (Examples) Many corporate texts are written in poor taste. Leverage” = In a business context, this is often used to mean using something, such as a resource or an advantage.

Communications 52

Communications eBook System Corporate 52

Karen Freberg

JUNE 24, 2018

No question at all about this – it’s not just the great resources and software programs they offer, but it’s the people. I was greeted in Lehi for the Creative Campus event with hugs because of the professional relationships I have been able to make over the past few years. What is Creative Campus?

Creativity 40

Creativity Education Video Film 40

Deirdre Breakenridge

OCTOBER 21, 2019

A Guest Post By Brittani Riddle, Graduate Student, American University & PR Expanded Blog Contest Winner. If you want to add creative sonic elements to your audio, try some of these free sound effects. Provide an accurate description of each resource in the show notes , so it’s readily available for listeners.

Social Media 268

Social Media Film Construction Television 268

Barokas

MAY 31, 2019

Campaigns must be simultaneously creative, strategic and measurable. Internal resources can quickly be tapped. Companies with dedicated in-house content resources do have a leg up, but are often overloaded and have difficulty maintaining a holistic content strategy over the long term. It’s a tall order.

Case Study 100

Case Study B2B Resources Web 100

Landis PR

MAY 1, 2023

This frees up time for more strategic and creative endeavors, client engagement, and relationship development. While new AI resources for PR and marketing professionals are constantly being developed, we’ve compiled a list of those that have caught our attention for their usefulness, creativity, ingenuity, or expertise.

Tools 52

Tools Marketing Writing Resources 52

Prohibition

AUGUST 4, 2023

In this blog, we will explore the five biggest mistakes in social media video marketing and how to best avoid them. Ignoring these analytics can lead to a lack of understanding regarding what works and what doesn’t, resulting in wasted resources and missed opportunities for improvement.

Social Media 118

Social Media Video Marketing Media 118

5W PR

JULY 20, 2023

Exhibitors engage children in interactive activities to demonstrate how toys can support educational goals and foster critical thinking, problem-solving, and creativity. STEM-based toys and games allow children to explore scientific concepts, tackle engineering challenges, and express their creativity.

Education 60

Education Engineering Technology Creativity 60

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Often company execs become very enthusiastic about adding PR to its marketing mix but then find they haven’t the resources or the staffing to maximize outcomes. Allow the agency creative freedom. Marketers are also expanding their influencer networks to amplify creative content and add an extra dimension to brand storytelling.

Publicity 256

Publicity Brand Branding Storytelling 256