Onclusive

OCTOBER 3, 2017

Millions of blog posts are written every day. Marketers and communicators are now competing for consumer attention amid Facebook posts, Buzzfeed memes, blog posts, articles, texts and more. Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative.

Brand 246

Brand Branding eBook Leadership 246

Onclusive

MARCH 17, 2021

In part one of this blog series, Sunita discussed the first cultural roadblock for PR/Communications’ Data-Driven Journeys – Lack of trust in a data management process and data analytics solution for PR/Communications earned media data domain. Why this roadblock shows up? If you follow the right path, the results will prove itself.

Data 195

Data Communications Reputation Data-Driven PR 195

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Get to know digital marketing and storytelling. About Barbara Rozgonyi, Creative Visionary. You’re in the right place! What if you could effortlessly. Attract more of the right attention AND.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Prohibition

AUGUST 4, 2023

In this blog, we will explore the five biggest mistakes in social media video marketing and how to best avoid them. Engaging visual content is of course essential across platforms, but it would be a crucial error to leave the storytelling element out of a video post. Get in contact today to find out how we could help.

Social Media 118

Social Media Video Marketing Media 118

Onclusive

JANUARY 16, 2019

In his keynote, “Performance Storytelling,” Norton Lifelock CMO Ty Shay explains: “The modern CMO needs to evolve the marketing function from a cost center to a profit center, thereby showing the direct correlation of marketing to business results, including growth and profit. Performance Storytelling integrates both analytics and creativity.

Conference 225

Conference Storytelling Data Measurement 225

5W PR

SEPTEMBER 8, 2023

Storytelling Text posts can allow brands to tell stories, share anecdotes, and convey brand narratives without the need for video production. Encourage users to respond with their creative ideas, opinions, or experiences related to the brand, creating a sense of community and engagement.

Product Launch 78

Product Launch Marketing Video Education 78

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Share Tweet Share. Weber Shandwick. WeberShandwick. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Deirdre Breakenridge

JANUARY 25, 2018

PR professionals are known for their strong writing skills and creative storytelling. Put on your storytelling / content hat, and join the #PRStudChat conversation with PR and marketing friends who will share their content insights and experiences. What started as a simple blog, soon became a movement.

Twitter 157

Twitter Storytelling Community Writing 157

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Often company execs become very enthusiastic about adding PR to its marketing mix but then find they haven’t the resources or the staffing to maximize outcomes. Allow the agency creative freedom. We recently prognosticated about PR trends , and one of the most important involves visual storytelling.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

OCTOBER 30, 2019

Branded content like bylined articles and blog posts offer multiple benefits. Storytelling engages, influence persuades. Storytelling starts at the initial awareness phase and can play a role through the customer journey. Analyst reports are among the most important resources here. Pulling the trigger on a purchase.

Storytelling 233

Storytelling Education Software LinkedIn 233

OnePitch

OCTOBER 20, 2022

Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients. Highlight a unique resource. Be a trusted resource. Want more blogs like this? lens to planning for our clients.

Media 96

Media Sports Agriculture Pitching 96

The Hoyt Organization

SEPTEMBER 8, 2023

It uses existing data to create content, like first drafts of press releases, lists of resources, analysis of data, automated tasks and more. Opportunities For Using AI In PR But how can public relations professionals make the most of this resource? It maintains the authentic and relatable storytelling that resonates with audiences.

Publicity 94

Publicity Ethics Analysis Data 94

Deirdre Breakenridge

NOVEMBER 5, 2018

Fortunately, social media and technology, when implemented strategically, can serve as effective channels to navigate change and leverage it to help one become more original and creative, which are desirable characteristics of PR professionals. This was an important question and one that should be explored beyond one student or one blog post.

Community 150

Community Social Media Media Education 150

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Storytelling success stories. Have you ever read a book that completely changed your life? And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Karen Freberg

JANUARY 14, 2021

Individual content creation opportunities from blogs, videos, and other hands on industry related pieces are also added. When I first started, we had blogs, a strategic brief, Twitter, and a campaign proposal. storytelling, etc) to the dark side of social media (ex. storytelling, etc) to the dark side of social media (ex.

Social Media 88

Social Media Media Resources Creativity 88

Landis PR

OCTOBER 25, 2021

Here are my top 10 tips for moving into the next phase of healthcare communications in 2021: Resource up. . Resources need to be fluid and flexible. Create a resource for up-to-date information that’s user-friendly and dated. Embrace storytelling. Encourage others to think creatively. Beta test an app. Measure.

Healthcare 98

Healthcare Communications Measurement Resources 98

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 190

Marketing Content Marketing Data Social Media 190

PR 20/20

OCTOBER 10, 2019

So, we started a blog at www.MarketingAIinstitute.com , and began telling a story about the current and future potential of AI. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Challenge: Understand & Apply AI.

Case Study 42

Case Study Storytelling Study Engineering 42

Doctor Spin

FEBRUARY 15, 2024

Please support my PR blog by sharing it with other communication professionals. PR Resource: Corporate Cringe Spin Academy | Online PR Courses Corporate Cringe (Examples) Many corporate texts are written in poor taste. Leverage” = In a business context, this is often used to mean using something, such as a resource or an advantage.

Communications 52

Communications eBook System Corporate 52

prTini

JANUARY 16, 2015

Each month, I’ll share two that I recommend using to boost different areas of PR, starting with visual storytelling. As more brands focus on showing their stories instead of just telling them, the platform is also emerging as a go-to visual storytelling tool (some are even calling it “the next big thing” for PR ). Here we go!

Storytelling 28

Storytelling Tools Resources Instagram 28

Sword and the Script

DECEMBER 4, 2018

Each statistic links to the blog post that covered that particular study or survey and links to the underlying source. Buyers use multiple resources when researching products because none are perfectly adequate or trustworthy,” according to a study, which put the average number of resources reviewed at five.

Survey 104

Survey Marketing B2B Content Marketing 104

The Hoyt Organization

JANUARY 17, 2024

This plan resulted in easy access to resources provided by the university and a solid earned media effort with 85 pieces of coverage and an estimated 4.72 Your institution stands a better chance of fostering connection, engagement, and inspiration through storytelling than traditional sales-driven marketing tactics.

Education 52

Education Publicity Radio Newspapers 52

Ishmael's Corner

MARCH 22, 2015

The Bulldog Digital Awards recently named my blog as “Best Blog for PR Agency/Consultancy” with the gold designation. Considering the dowdy design, I’m especially appreciative of the growing number of folks who make the time to read the blog. Part of the blog’s growth has come from stockpiling posts over the years.

Storytelling 60

Storytelling Blogging SEO Corporate 60

Solo PR Pro

DECEMBER 27, 2022

He plans to pursue the fellowship from PRSA in 2023 while continuing to be a trusted resource to clients and contacts. The first place awards are for Best Topic Based Blog for client Good Earth Plant Company, and in the Daily/Online Print division, Best Sportswriting for NYFights.com and Best Column for the San Diego Transcript.

Print 58

Print Financial Journalism Healthcare 58

Cision

AUGUST 21, 2017

[Note: This blog post contains spoilers for Game of Thrones S7, including E4, “The Spoils of War.” While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular.

Strategy 258

Strategy Trade Shows Case Study Course 258

Cision

AUGUST 11, 2016

With the rapidly evolving landscape of the marketing mix, fueled by the MarTech revolution, the growth of influencer marketing and content marketing, and a push towards integrated communications, marketers and communicators need cutting-edge resources more than ever. Seth’s Blog. TopRank Marketing Blog. “It’s

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Sword and the Script

MARCH 10, 2019

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. As readers that read this blog regularly know, this one reason why I believe (true) content marketing has role to play in media relations. 3 PR Trends in Tactics, Measurement and Organization.

Survey 99

Survey Media Relations Corporate Communications 99

wiredPRworks

MAY 23, 2022

Instead, I was soon packing my bags for an all-expenses-paid trip to Las Vegas to Blog World. Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. I couldn’t.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. Any company looking to mark 2020 as a milestone year must be ready to bolster its goals with adequate resources. Do you have a strong story and storytellers?

Strategy 78

Strategy Media Storytelling Pinterest 78

Ishmael's Corner

MAY 10, 2015

With this as the backdrop, here are his top 10 tools and resources that he applies to content marketing campaigns. While we’ve built a creative services group within our company, here’s a tool for outsourcing design work. While we’ve built a creative services group within our company, here’s a tool for outsourcing design work.

Tools 60

Tools B2B Software Storytelling 60

MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. This is the first of 5 pieces that will focus on a separate aspect of “Creative PR,” starting with a topic overview: What are we talking about when we talk about “Creative PR?” She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. Blog about the coverage. Explain more in a blog post and post to your site. Image: Got Credit , Claudia Zimmer ( Creative Commons ). Instead, play an active role in getting the most out of the coverage. Share on social media.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Contently - Strategy

NOVEMBER 29, 2023

According to WordPress, users create 70 million blog posts per month through its platform. Helping your brand stand out requires not just creativity but also strategic alignment. Industry Trends and Insights Stay updated with industry reports, blogs, forums, and news to identify trending topics or perennial themes within your industry.

How To 52

How To SEO Content Marketing Engineering 52

Stephen Waddington

NOVEMBER 19, 2017

I’ve also published a blog of key international events in the public relations calendar as part of the project. Finally big thanks to my partner Sarah Hall who has edited almost every word that you’ve read on my blog for the past two years. Wikipedia continues to grow as a global knowledge resource. It’s not all bad.

Publicity 164

Publicity Ethics Data Community 164

Sword and the Script

DECEMBER 11, 2018

8) Creativity over productivity. Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. “I

Social Media 93

Social Media Marketing Media Creativity 93

Solo PR Pro

OCTOBER 18, 2022

Kelly Kirkendoll (KK): The most effective storytelling requires both words and visuals, and this has become truer as social media has grown and attention spans have shrunk. We offer everything from strategic communications to public relations, marketing, branding and creative services. The world of media relations is changing.

Media Relations 97

Media Relations Media Social Media Internal 97