Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

Inbound PR

NOVEMBER 27, 2018

I began blogging in 2012 while I was still a student with a couple of important goals in mind: learn how to write better as I wanted to pursue a career in PR but was studying International Business, and share all the knowledge I was gathering with the world so that I can help others and by doing so, build an audience.

Infographics 48

Infographics How To Internal International 48

Flack's Revenge

DECEMBER 11, 2018

We’ve kicked ideas and blog posts back and forth over Twitter, and I thought he would be a good person to ask. I never quite got on board with the “social media strategy” part (see this post from 2012 titled: Social Media Strategists will be Gone in 2 Years ). Thanks for participating, Frank! Can the ship be righted?

Social Media 149

Social Media Marketing Media Facebook 149

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Deirdre Breakenridge

FEBRUARY 12, 2015

Since the dawn of improved business technology, Internet, blogs and social networking, this once organized triad has morphed from easily separated and definable, into a messy dinner plate where the potatoes definitely touch the peas! The best thing about having interns is that they will simply do what you ask for relatively cheap.

Tools 150

Tools Agency Instagram Groups 150

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 58

Blogging Strategy How To Writing 58

Sword and the Script

NOVEMBER 8, 2016

That was the point when, in 2012 I predicted somewhat provocatively, that social media strategists will be gone in 2 years. Our trades, our blogs, our internal strategy memos – have all devolved to tools, tips and techniques to drive a quick bump in whatever KPI is currently in fashion.

Strategy 117

Strategy Crisis Marketing B2B 117

Communications Conversations

FEBRUARY 29, 2016

Here’s the new list of skills for the PR pro of the future (with notes about what’s been updated and deleted from that initial list in 2012). I think I whiffed on the “mobile” skill set in 2012. Sure, many larger brands have internal creative departments who are dedicated to this sort of thing.

Instagram 60

Instagram Analytics Mobile Employee 60

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. Her start : Talent resources intern at Fallon. So it’s been particularly fascinating to watch her navigate that–particularly at Polaris where she started as an interactive marketing communications manager in 2012 and is now a VP! LeeAnn Rasachak.

Marketing 60

Marketing Leadership Creativity Internal 60

Buzzstream

MAY 25, 2021

The Pudding do a great job of interactive content, a favourite of mine being this piece which visualises every line in Hamilton : Blog post. The attributes of blog posts. The advantages of a blog post as a format. The disadvantages of a blog post as a format.

Infographics 160

Infographics Data Blogging Mobile 160

Communications Conversations

OCTOBER 13, 2014

Again, it was a half-day presentation, so I’m not going to blog about the whole thing today, but I did want to discuss the 10,000-foot view. And boom–client expectations were even crazier than they already were before that 2012 Super Bowl (which is saying a lot). And, of course, I offered up ideas on how to best fix it.

Strategy 120

Strategy How To Guidelines Advertising 120

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 40

Blogging Strategy How To Writing 40

The Hoffman Agency

DECEMBER 5, 2022

This is part two of our exclusive blog series showcasing the diverse backgrounds of Hoffman Europe. Then I changed my mind and studied Accounting and Finance at UEA, dedicated three years to improving my alcohol tolerance, before finding an Internal Audit role at a small firm in my hometown. Constance Falourd, Account Director, France.

B2B 36

B2B Tourism Creativity Technology 36

Sword and the Script

APRIL 30, 2019

Next, it can “automatically deliver this content to more of its target audience using digital media amplification,” according to a blog post by Onclusive CEO Dan Beltramo. million in venture capital, in four rounds of funding since 2012, according to Crunchbase. Learn more: press release , blog post. Onclusive has raised $21.4

Industry 86

Industry Media Technology Employee 86

Waxing UnLyrical

AUGUST 14, 2012

The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Waxing UnLyrical

OCTOBER 12, 2012

” So, if they’re not “out there,” either by blogging, or tweeting up a storm, or engaging in similar online activity… does that mean they should be discounted ? Most bloggers blog too much. The PR world is full of very smart people who aren’t “out there.” Why is this?

Social Media 100

Social Media Publicity Media Conference 100

Communications Conversations

JULY 23, 2019

In addition to external communications, Kristen also oversees internal communications with People Incorporated’s 700+ employees at several locations in the Twin Cities metro area. A 2012 cinema and TV arts grad of Cal State Northridge, she spent several years in development and producing in L.A. ” – Bridget Nelson Monroe.

Transportation 122

Transportation Social Media Corporate Agency 122

Stuart Bruce

OCTOBER 20, 2015

At the time there was a much shared rebuttal post on LinkedIn by an Amazon engineering manager and Jeff Bezos circulated an internal memo to employees, which was published by several media outlets (itself a good example of how in today’s porous corporate environment all internal communications is external communications).

Crisis Communications 60

Crisis Communications Crisis Communications Media 60

Practical Law Construction

JUNE 29, 2020

Completion was certified in May 2011 and the restored tramway came back into service in early 2012. It also identified various more minor defects, which are not covered in this blog.) The depot was constructed by Volker Fitzpatrick (VF) under a design/build contract based on the NEC3 ECC.

Construction 52

Construction Fashion Internal International 52

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. In the Third Annual Grunig Lecture Series[iii] at the PRSA International Conference in October 2010, Larissa and James Grunig explained the original objective and motivation of the research team. "We

Communications 60

Communications Analysis Web Handbook 60

PRSay

MAY 18, 2016

An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012.

Data 106

Data Meeting Measurement Guidelines 106

Communications Conversations

MAY 5, 2016

It’s about finding that balance – staying current, knowing where the industry is heading but also recognizing from a day-to-day level what works (and of course, doesn’t really work) and educating your internal stakeholders (clients, like I indicated previously). You’ve been blogging at shishkabobgirldad since 2012.

LinkedIn 60

LinkedIn Education Agency Blogging 60

Cision

AUGUST 27, 2015

More than 60 percent of podcast episodes were downloaded on mobile devices, a 20 percentage point jump from 2012. Obviously, podcasts are popular, but so are blogs. Interview style podcasts allow you to rotate guests on your show, including internal thought leaders or well-respected industry analysts. Pick a format.

Skype 120

Skype Interviews Software Mobile 120

Karen Freberg

DECEMBER 30, 2019

Opportunity to collaborate in a variety of different ways from guest blog posts, being part of #AdobeInsiders, and much more! You see – when I was on the job market, I had a professor at Tennessee who told me I was “ not international enough ” to be competitive on the job market. Adobe (2016-Present).

Social Media 56

Social Media Conference Travel Internal 56

Beyond PR

MAY 4, 2017

An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012.

Communications 61

Communications Hotels Technology Tools 61

PR Conversations

AUGUST 7, 2014

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

Publicity 87

Publicity Ethics Technology Government 87

PR 20/20

JULY 31, 2018

So, I partnered with PR 20/20 in 2012 to create a ground-up program with a new website and new marketing strategy with HubSpot. Then, we secured a big win: Someone in Africa saw an article that we posted on our blog, contacted our sales person for that region, and mentioned the blog. Take advantage of those resources.

Marketing 42

Marketing Leadership Engineering Education 42

Waxing UnLyrical

OCTOBER 23, 2012

It’s virtually impossible to recap a conference that has simultaneously energized and exhausted one in a single blog post. I wrote last week about how connecting and reconnecting with new and old friends was one of the most meaningful parts of last week’s 2012 PRSA International Conference, and it truly was.

Conference 66

Conference Internal International Google 66

ReimaginePR

JUNE 18, 2015

I can watch countless real world atrocities on dozens of international news outlets, then switch to Netflix to take in the graphic, fictional exploits of Spartacus, Dexter, or Hannibal. Conversely, fear and horror were centre stage in most Ebola coverage and imagery…and we just couldn’t wait to turn the channel to something “less heavy”.

Airlines 120

Airlines Viral Government Local 120

PR 20/20

SEPTEMBER 17, 2019

Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. Since being established in 2012, INBOUND has expanded to roughly 24,000 attendees making it “one of the fastest-growing business events in the world.”

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. More specifically, can we use machines to write blog posts at scale?”. These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20.

Marketing 53

Marketing Software eBook Technology 53

Cision

JANUARY 14, 2016

The micro-blogging platform is great for your business if you have (or are looking to build) a sleek, modern brand with some stunning visual appeal. People can follow your Tumblr blog and re-share your content to their networks, a feature that gives Tumblr unparalleled social reach. Tumblr for Marketing. Tumblr is ranked no.

Marketing 120

Marketing Pinterest Mobile Social Media 120

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

FEBRUARY 7, 2013

— 2012 was an incredible year for me. I found myself covered with social media calendars, PR pitches, blog posts, website projects, advertisement assignments, and what felt like a million clients to call. And it’s a time to decide how we want to go about pursuing what we want. 24 – Jan. Knowledge is money.

Writing 88

Writing Google Pitching Small Business 88

Shift Communications

SEPTEMBER 23, 2016

I started at SHIFT in June 2012. Whether it be writing a tweet, an email to a reporter, a blog post for a press release, or even writing an email to a client, anything you do to communicate in that way has to be perfect. When did you start at SHIFT? What is your background?

Interviews 60

Interviews Resources Writing Course 60

Communications Conversations

JULY 19, 2018

Back in 2009-2012, when social, search, mobile and other channels under the digital umbrella were less mature, specializing in one of those disciplines seemed like the way to go, and that was the advice from career experts. Would you recommend a career in social media to today’s young grads? I’ve thought a lot about this lately.

Social Media 60

Social Media Media B2B Content Marketing 60

Beyond PR

NOVEMBER 16, 2016

In order to see growth in traffic – and ultimately drive leads into your sales funnel – your website, blog posts, press releases, white papers, and other assets have to be properly optimized, not only technically but also in terms of content and assets. It was initially released in 2012 , and targeted webspam.

Engineering 40

Engineering Google SEO Guidelines 40