article thumbnail

7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. Digital and social media proficiency This one’s a given.

Analytics 170
article thumbnail

10 Networking Events for PR Professionals

5W PR

Public Relations Leadership Forum Co-sponsored by the Institute for Public Relations, PR Council, and Page Society, this intense two-day seminar is designed for mid-career communications managers at global companies and PR firms. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

40+ Blogs Marketers Should Be Following

PR 20/20

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. For Social Media, we like…. Sign up for free ebooks, webinars, and other resources (i.e.,

article thumbnail

7 Tips For Increasing Your Press Coverage

Mora Communications

The media is now being pitched via mail, email, social media, phone, etc. Contact journalists via social media outlets. Never, ever use a hard sell via social media. Monitor speaker opportunities and other editorial/seminar opportunities. Don’t just pitch them, engage, communicate with them.

article thumbnail

Virtual Trade Shows: The Good, The Bad, and How Make The Most Of It

Konnect Agency

We were able to focus on overall brand storytelling and highlight our hero campaign videos which sometimes get lost at a traditional trade show,” said Felicia Pandola, Associate Director of Marketing at CYBEX. Further, the virtual format can be infinitely more cost-effective for brands.

article thumbnail

The Formula for Personal Branding

Doctor Spin

Articles, seminars, publicity, and social media updates. Credit: Wikimedia) Brand Positioning: The Rebel Yell Statement Copywriter Kevin Rogers published this simple yet effective script to improve your storytelling , the Rebel Yell statement, named after the legendary rock anthem by Billy Idol.

Brand 52
article thumbnail

Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar.

Video 149