Burrelles Fresh Ideas

MARCH 5, 2024

The survey asked whether generating earned media across three channels – local, national and trade press – had become easier, more difficult, or about the same as it was, and average responses in all three categories fell into the “more difficult” range. Frank said studies and surveys are another way to get earned media coverage.

Media 98

Media Nonprofit Pitching Analytics 98

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Train your staff to ask questions highlighting consumer needs, or simply provide them with simple surveys to present during in-person interactions. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded.

Community 92

Community How To Marketing Data 92

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. I culled through the answers pulling out as many as possible that were fit for print and listed them below.

Employee 151

Employee Print Writing Survey 151

Barokas

MAY 22, 2019

With so many brands vying for our attention through various channels – from social media, TV, radio, print, smartphones and the endless barrage of emails flooding our inboxes on a daily – sometimes hourly – basis, it’s easy for your message to get lost among all the noise. It’s a noisy world out there.

Storytelling 60

Storytelling Radio Print Advertising 60

Burrelles Fresh Ideas

FEBRUARY 27, 2024

million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media. A survey conducted by Adtaxi in November revealed that 45% of respondents attributed Swift to influencing their interest in football. Leading up to the Chiefs’ AFC title victory over the Ravens on Jan.

Sports 86

Sports Television Advertising Advertising 86

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Cision’s study shows, depending on the country, 30 percent or less of the journalists surveyed are using the app.

Journalism 120

Journalism Social Media Media Study 120

Barokas

DECEMBER 4, 2018

Broadcast : In the hot pursuit of USA Today , Wall Street Journal and Forbes coverage, don’t forget about the power of broadcast, and the fact that the news cycles are often much shorter than they are for print and online stories. Pulse Surveys : Consumer polls – when they uncover new or surprising data – can be media gold.

Survey 60

Survey Enterprise Radio Print 60

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Radio, television and streaming are also holding up or growing. Invest in building communities, customer databases and influencer networks.

Crisis 151

Crisis Government Energy Community 151

Sword and the Script

AUGUST 11, 2020

Similarly, the 2020 JOTW Communications Survey found businesses believe partisan politics is a complicating factor in communications. 19-20) Media Bias Comments Grouped by Answer Many questions on this survey included an optional comment field with a simple follow up question that asked “Why?” Whether delivered via radio TV or online.

Survey 161

Survey Data Media Ethics 161

Communications Conversations

OCTOBER 15, 2019

One more stat to share: Only 5% of publishers want phone calls, according to recent surveys. The rest surveyed (95%!) Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. Cloud) and print (The Minneapolis St. were adamantly against using the phone!

Media Relations 100

Media Relations Pitching Media Report 100

Beyond PR

JUNE 29, 2016

The findings from Outsell, a research and advisory firm focused on media, information, technology and the business of data, reveal a fundamental shift away from intrusive tactics, such as telemarketing, autoplay video and TV/radio ads, towards user-initiated behavior. “In And in 2017, that figure will grow 24.0% million people.

Media 75

Media B2C B2B Nonprofit 75

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 • Sensory traits: Give ‘em what they want: Filling the grocery shelves and garden centers of tomorrow. Space technologies: Plants in space: how exploration is driving innovation here on earth.

Agency 100

Agency Newspapers Interviews Radio 100

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103

Media Radio Print Newspapers 103

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? percent close rate , while outbound leads (such as direct mail or print advertising) have a 1.7

Strategy 67

Strategy How To B2C Content Marketing 67

Katie Paine's Measurement Blog

MAY 25, 2023

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. However, when our smaller companies have very specific needs, we find ourselves actually doing the research, be it surveys or media monitoring.

Measurement 52

Measurement Communications Survey System 52

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. New York Times.

Strategy 60

Strategy Print Insurance Insurance 60

Sword and the Script

MARCH 20, 2018

On day two or three, you can see what that VIP customer or client has been doing at the event – what activities they’ve engaged in, which sessions they’ve attended, what kind of feedback they’ve provided on surveys. Heinz Marketing: Sales Pipeline Radio, Episode 80 Q&A with Mark Granovsky.

Industry 76

Industry Marketing Enterprise Mobile 76

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Plus, with print likely disappearing one day, media companies will need to find other ways to tell their stories. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54