OnePitch

NOVEMBER 8, 2022

Collette is a news editor at Elite Daily where she’s in charge of assigning and editing trending news coverage of all things food, viral, tech, social media, and travel. Her Inbox & Pitches. [00:02:30] So that informs them the pitches. How is it in there, specifically with pitches? [00:02:41] 00:02:30] BB: Okay.

Pitching 91

Pitching Trends Travel System 91

Sword and the Script

JANUARY 27, 2015

It’s one thing to pitch an eBook, but it’s a well-executed marketing initiative to exemplify the very concepts described in the eBook during the process of pitching it. Many landing pages pitch free content in exchange for contact details. This little act completely changes the context in which visitors view the offer.

Pitching 60

Pitching eBook Advertising Advertising 60

Critical Mention

MARCH 5, 2019

A brand’s video that goes viral creates a lot of buzz. With video ads, we’ve seen plenty of high-profile, viral videos that fall on both sides of the sentiment spectrum, creating positive or negative reactions. Recent brands that have achieved this level of success were Dos Equis, Dollar Shave Club and Old Spice.

Social Media 62

Social Media Video How To Media 62

Bad Pitch Blog

MAY 26, 2009

This bad pitch comes from a mobile service provider’s agency. SUBJECT: *T-Mobile l Eco-Friendly Viral Videos. T-Mobile just launched a series of eco-friendly viral videos - the latest rollout under T-Mobile’s recently launched Mobilize sustainability platform, (www.t-mobile.com/mobilize) 3) Pitch Kills Story.

Pitching 40

Pitching Viral Mobile Video 40

Sword and the Script

JULY 25, 2017

They recorded him drowning and uploaded the video to YouTube. The story went viral as news organizations picked up the story. In a day and age where marketers are pressured to prove value, what is the ROI of pitching a product in and around the context of a tragedy with tone-deaf enthusiasm?

Advertising 62

Advertising Advertising Viral Video 62

Shift Communications

DECEMBER 15, 2016

PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. Huffington Post , Elyse Wanshel, Beloved McDonald’s Fry Cook Honored With Huge Retirement Party. “PR

Print 60

Print Media Travel Wireless 60

Contently - Strategy

DECEMBER 12, 2018

The big driver was a group of studies that showed brand purpose was a business imperative, particularly if you want to reach Gen Z, those pesky youngsters that grew up with iPhones for hands and YouTube for parents. A separate Edelman study found that number at 57 percent, across age groups.)

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Hustle and pitch. The Key Steps.

How To 198

How To Real Estate Web Case Study 198

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Hustle and pitch. The Key Steps.

Real Estate 57

Real Estate How To Web Case Study 57

Sword and the Script

MARCH 15, 2022

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. This also works for viral content – like a retweet on Twitter. They’ll know their costs for media monitoring upfront and can put that in their pitch. All the searches are real-time.

Tools 158

Tools Media Software Analysis 158

Bad Pitch Blog

JUNE 22, 2008

Well, in the world of Google, YouTube and all that Web 2.0 So for those of you that only employ a pitch or release, pay attention to some basic rules of extending what you (we) do. So for those of you that only employ a pitch or release, pay attention to some basic rules of extending what you (we) do.

Viral 40

Viral Pitching Consumer YouTube 40

Contently - Strategy

APRIL 24, 2019

The five-part series brought in close to 10,000 views on YouTube plus thousands more with social clips. At Contently, we use our own platform to manage pitches, share assets, create content, and analyze results. There’s organic distro, the flashy side full of clever, funny, eye-catching posts going viral.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111

Flatiron Communications

NOVEMBER 14, 2014

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO and CBS have all accelerated the demise of real-time TV viewership on any given day. I’m not saying to divert one’s entire marketing budget into this bucket.

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO Â and CBSÂ have all accelerated the demise of real-time TV viewership on any given day. I’m not saying to divert one’s entire marketing budget into this bucket.

Media 28

Media Mobile Pinterest Journalism 28

Cision

APRIL 5, 2017

We’re incredibly grateful to work with publisher partners, influencers, bloggers, and craftspeople who have come up on Instagram and YouTube, have built audiences around their love of science and technology, a curiosity about physics, and a love of physical spaces. Our collective psyche is going through a proliferation of content.

Report 225

Report Media Advertising Advertising 225