article thumbnail

Coronavirus and Communications: We’re Here to Help

Barokas

Helping clients arrange introductory or relationship building interviews with beat reporters who are currently stuck with little news to cover (such as reporters solely focused on entertainment or sports). Stay well, stay safe, stay sane, stay home.

article thumbnail

PR Takeaways From The Eclipse

ImPRessions - Crenshaw Communications

This is where some targeted media training right before interviews is highly recommended. Mitsubishi , with its “Eclipse Cross” sport compact, made good use of the phenomenon. We once worked with a sleep expert, retained to talk about sleep and Daylight Saving Time, who inadvertently (?)

Hotels 200
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR Campaign Examples

PR for Anyone

Again, this appealed to the news anchor as she was trying to get some predictions of her own figured out as well as her favorite sports team. We have examples of products, services, and brands so we cover the gamut of everyone and you can see how people have had success pitching the media.

Examples 130
article thumbnail

Back to School Media Pitches

PR for Anyone

All kinds of things you’ve got sports starting. If you’re a chiropractor, talk about heavy backpacks. How should they carry the backpack so they don’t have long term back pain? The opportunities are endless. You’ve got kids starting to drive. If you’re in insurance, talk about that. What does that mean?

Pitching 130
article thumbnail

PR Rock Stars: Best Buy’s Bianca Jones

Communications Conversations

We treat these stories as exclusives, so I had spent months building a relationship with the retail reporter, since this story requires a high amount of trust (some of the content discussed during the training is highly confidential). OK, I lied–last question: You seem to be somewhat of a sports fan.

Sports 113
article thumbnail

3 Types of Information Journalists Want You to Pitch Them

PRSay

There are still some beats still covered of course — government, tech, sports are some of the obvious ones — but more and more journalists have become generalists. Though this statement may be accurate, they’re also looking at it the wrong way. It’s true that old system of beats has been dissolving steadily for years now.

Pitching 145
article thumbnail

Tell Your Story

PR for Anyone

That “why” is what is intriguing to the media, and also what creates connection with your customers or clients. Whether it’s your business, your non-profit, sports, activities, hobbies, how you were raised, everyone has a story and a why. It’s time for you to share it with the world.

Pitching 130