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15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

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Top Data-Driven PR Trends of 2016: Interactive Infographics

Shift Communications

Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. Can the news media absorb the volume of infographics we churn out? Above, we scanned the news to see how many times the word “infographic” was mentioned, then scanned Twitter for the same. In a word, no.

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What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage.

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Corporate Reputation: PROVE IT With Stats, Not Adjectives

Reputation Us

Dime-a-dozen promotions fill the Web, but to build true trust, it takes more than super fabulous and illuminating adjectives. Content Considerations Rather than shamelessly pitching goods and services with ordinary sales copy, be sure to present facts, statistics and stories with your content marketing that enhance consumer knowledge.

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15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid)

Buzzstream

Using the Buzzmarker allows you to craft emails without leaving the blog page, so you can easily reference any information from the target blog post within your email. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch. Pricing: Free trial. $29/mo 29/mo for the Starter plan.

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15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid)

Buzzstream

Using the Buzzmarker allows you to craft emails without leaving the blog page, so you can easily reference any information from the target blog post within your email. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch. Pricing: Free trial. $29/mo 29/mo for the Starter plan.

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How to Create a Media Kit

5W PR

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email.

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