Remove Infographics Remove Newspapers Remove Pitching Remove Social Media
article thumbnail

Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. These insights form the foundation for our infographic – a must-see for any PR pro! 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 103
article thumbnail

Turn your earned media pitches into shared and owned media content to get more visibility

Axia PR

3 tools we recommend to create the content you’ll use to pitch. Most news outlets have a social media or digital desk, and they’re always looking for great content to publish. Turn a news release into a short video or infographic – or grab the reporter’s attention with a corresponding GIF. Your local TV station’s 6 p.m.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web.

article thumbnail

How to Generate Coverage From Conferences

Cision

Conferences provide journalists a prime learning experience and often lead to media coverage. Here are four steps to pitching reporters and getting coverage from your upcoming conference. Make it easy for your speakers to contribute to the conversation by providing them with social media templates including your event hashtag.

article thumbnail

45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. The deluge of PR pitches. Source: 21 Media Relations Insights from 4,000 Journalists ).

Survey 178
article thumbnail

Media relations is thriving

Stephen Waddington

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. In the shift to elevate its status the public relations business is frequently dismissive of earned media relations.

article thumbnail

How We Won a PIZZA AsiaOne’s Hearts

The Hoffman Agency

In reality, the success rates of our efforts don’t always match the regularity of our outreach — on a few occasions we’ve even found our pitches being passed over, or worse … ignored. Publications often keep an eye out for varying types of content, so tailoring our pitches to different media outlets will up our chances for scoring coverage.