Cision

NOVEMBER 25, 2015

If you’ve got the knowledge to write a 2,000-word post and have it be useful and informative, by all means, write one or two of these posts a month. Also diversify the types of posts you write. Interviews. Infographics. Infographics , which visually interpret data, appeal to visual learners. Product reviews.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. We tune into these podcasts: Conversion Cast ( @ConversionCast ): Led by Tim Paige ( @TimThePaige ), senior conversion editor at Leadpages ( @Leadpages ), Conversion Cast interviews one company per episode about a specific tactic they used to improve website conversions.

Resources 53

Resources Marketing SEO Engineering 53

5W PR

JUNE 25, 2018

Aside from writing content, PR groups can reach out to audiences through social media marketing, video content, and images too. This means adding SEO strategies into their campaigns to improve their ranking with search engines like Google, as well as adding features that make the content easy to consume or share. Optimize PR Content.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Sword and the Script

JANUARY 14, 2017

Don’t miss these posts: How PR can Put the Search Back in SEO [UML]. He writes: “The top two methods through which journalists prefer to receive breaking news have remained unchanged for the past three years. Cassidy writes: “A study by Hubspot and Outbrain offers data about what’s working now.

B2B 60

B2B Pitching Survey Study 60

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

MaccaPR

JANUARY 19, 2015

Today, PR people are expected to know B2B content marketing strategies, SEO, social media campaigns along with traditional media pitching, press release and speech writing, require PR newbies to come prepared from Day One to significantly and professionally contribute to strategic PR work.

How To 48

How To Agency Writing Interviews 48

PR Fuel

MARCH 17, 2020

Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. It might mean providing quick tips in a video or on an infographic. Giving an interview about how you won the town’s barbecue competition. However, you still have the problem of credibility.

Publicity 70

Publicity Small Business Advertising Advertising 70

Contently - Strategy

AUGUST 30, 2022

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media.

eBook 129

eBook YouTube Video Social Media 129

ISEBOX

SEPTEMBER 29, 2016

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. THE WELL WRITTEN PRESS RELEASE #3: WRITE FOR PERSONAS.

Infographics 70

Infographics Comparison Energy Video 70

Critical Mention

MARCH 22, 2019

Images, infographics, GIFs, and interactive videos can breathe new life into your content. For example, repurposing your content into an infographic or video is a great way to reach different audiences on all of your social channels, as the platforms require distinct ways to present content. Incorporate visual elements.

Social Media 62

Social Media eBook Infographics Media 62

Contently - Strategy

JULY 31, 2019

” To many, injecting a CTA into a piece of writing is to sully the art form. Most writers at media companies simply use the CMS as a place to paste in their writing. Though a lot of media still relies heavily on anecdotal evidence like interviews, opinions, or criticism, marketing lives and breathes data. ” Why?

Content Marketing 85

Content Marketing Marketing Media SEO 85

Stephen Waddington

DECEMBER 5, 2018

Search engine optimisation (SEO) has shifted towards the skillset of public relations in identifying and listening to audiences and creating content to earn attention. Journalists want to write stories that will engage their readers. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115