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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

This “Barbie” garners media The film’s PR tactics generated immeasurable earned media coverage across varied outlets, from local TV to national outlets like The New Yorker , The Wall Street Journal, The New York Times, CNN and the BBC. Travel media reported on hotels decorated in the style of Barbie.

Film 127
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Meet the Media: Craig Cole, Senior Editor at EV Pulse

Bianchi Biz Blog

In this role, much of my time is dedicated to video work, preparing scripts and presenting, though I perform myriad other tasks, from reviewing vehicles to writing news and feature stories. If these questions are hard to answer or overly vague, the story will be difficult to write and likely of limited value to readers.

Meeting 77
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“Speaking” through music is a great challenge but also a responsibility.

Maxim Behar

He said many things about many topics, including, "You can achieve a lot with journalism, but you need to know exactly when to give it up." I don't write them down, perhaps to my great regret, but all of them are within me and in what I do. Not to stay in hotels, to pay elderly people or retirees or young people, whoever we find.

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Making Media Relations Connections

Shift Communications

Taking a few minutes to reply to a tweet or write up a quick email telling a reporter you enjoyed their article can go a long way. SF is also a major journalism hub which means there are a lot of opportunities to book meetings with reporters. See an interesting article in your Twitter feed, morning news scans or in a newsletter?

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Baron Janssen or just "Mr. Solvay"

Maxim Behar

Maxim Behar writes about his meeting with Baron Daniel Janssen , Chairman of the Board of Directors of the Belgian industrial group Solvay, Chairman of the Council of the European Round Table and award winner for his great contribution to the development of bilateral relations between Bulgaria and Belgium. And we, at Solvay, are like that.

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Priceless Lessons by Maxim Behar: A Story with Baron Daniel Janssen

Maxim Behar

Maxim Behar writes about his meeting with Baron Daniel Janssen , Chairman of the Board of Directors of the Belgian industrial group Solvay, Chairman of the Council of the European Round Table and award winner for his great contribution to the development of bilateral relations between Bulgaria and Belgium. And we, at Solvay, are like that.

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10 things the PR consultants won’t tell you about PR consultants

Communications Conversations

And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. But at the end of the day we write off a fair amount of work. All those hours in airports, crappy restaurants and hotel bars starts to add up after a while. But, it happens. We try to push back. We try to manage expectations.

Corporate 148