PR Conversations

OCTOBER 2, 2015

A global crisis situation – such as that experienced by VW currently – brings out an ugly side of public relations. But I can only imagine what it is like to be working right now in the VW press office or public relations department. A hubristic sadism, or malignant narcissism.

Publicity 40

Publicity Crisis Management Crisis Handbook 40

Cision

JUNE 6, 2016

Of course, Instagram has an interesting challenge because it is exclusively visual content with various degrees of context (writing and hashtags). In a page out of Twitter’s handbook , Instagram completely changed its API rules. For social platforms, THIS is the impetus for a lot of change, and Instagram is no exception.

Instagram 84

Instagram Handbook Mobile Facebook 84

Cision

JUNE 6, 2017

The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Aligning with a celebrity can also be risky if a personal life turned scandalous and dominates the news and public opinion. “Influence” tends to be jammed into one big category when in fact, it’s nuanced.

Marketing 239

Marketing Television Handbook Web 239

Karen Freberg

DECEMBER 16, 2021

She writes books, produces research, consults, and much more. Working on a handbook, several research projects, and speaking to classes who are using both of my books has been a lot of fun. I always have great conversations with fellow friend / book author / #SMprof rockstar Carolyn Kim.

Handbook 52

Handbook Conference Community Social Media 52

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. negative publicity; and. “Greenwashing,” as defined by Greenpeace , is.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. negative publicity; and. “Greenwashing,” as defined by Greenpeace , is.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. negative publicity; and. “Greenwashing,” as defined by Greenpeace , is.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. Other Wise Men and chapter authors were Pendleton Dudley and Dr Claude E Robinson.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. Other Wise Men and chapter authors were Pendleton Dudley and Dr Claude E Robinson.

Community 40

Community Employee Local Groups 40

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. It starts with public interest and then carries over to media interest. Ben: Oh, wow. That’s interesting and very telling.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. “Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). You own a business and want to increase sales.

Communications 81

Communications How To Blogging Content Marketing 81

Stephen Waddington

MARCH 24, 2019

There’s a tool for that The market for technology in marketing and public relations is exploding. Navigating UK beyond Brexit I’m a long-time fan of Julian Stodd’s work including The Social Leadership Handbook and Social Leadership: My First 100 Days. I thoroughly recommend that you seek out Jonathan and his work. ??

Tools 69

Tools Insurance Insurance Handbook 69

Journalistics

JANUARY 27, 2016

Before you write a word of your editorial strategy, I want to make sure you know what your editorial strategy should be, and that we are on the same page for why you should have one. Who do you write for? What do similar blogs write about and how will your blog be similar or different? What drives you to write each post?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

Before you write a word of your editorial strategy, I want to make sure you know what your editorial strategy should be, and that we are on the same page for why you should have one. Who do you write for? What do similar blogs write about and how will your blog be similar or different? What drives you to write each post?

Blogging 40

Blogging Strategy How To Writing 40

Waxing UnLyrical

SEPTEMBER 2, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Making The Most Of A Twitter Chat September 2nd, 2010 Tweet Huddle, huddle, roil and muddle I remember the first Twitter chat I attended. And I suspect you can too. All that I know do. React to [.]

Twitter 82

Twitter Resources Conference Facebook 82