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How to Conduct Skype and Facebook Live Interviews with the Media

Critical Mention

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Find a quiet location. Do a test run.

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A PR View Of CEO Apologies

ImPRessions - Crenshaw Communications

Media training can be a useful communications tool, whether it be for national TV interviews or phone chats with small trade press. Several factors determine how the public will receive a video/interview apology. In interview with Jim Cramer on his CNBC show, Stumpf accepts no real responsibility. Contrition?

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Journalists

PR for Anyone

Always be prepared for your media interview. Know who is interviewing you. See what kinds of things they’re posting on social media. Don’t stalk them on Facebook, but Twitter, things like that, LinkedIn. Share contacts or resources you have that could help them on future stories. They are people.

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PR Rock Stars: Life Time’s Dan DeBaun

Communications Conversations

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I spend a good chunk of my time on media relations and pitching.

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What to do with Media Appearances

PR for Anyone

So here are some ideas of what to do with your most recent media appearance. Obviously, you want to put it on social media. But, if you are on Facebook or Twitter, you can pin it for a while. So the more you have out there in the world, on your website site, on social media, the more people that are going to see that.

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PR Takeaways From The Eclipse

ImPRessions - Crenshaw Communications

This is where some targeted media training right before interviews is highly recommended. We also commend brands who prepped tips for watching and photographing, and experts giving smart interviews on the subject. neglected to mention the mattress company sponsoring the tour. Find a relevant tangent and work it.

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PR Pitches & Podcasts: 5 Questions To Ask Before You Start

ImPRessions - Crenshaw Communications

They work best for offbeat stories, interviews with interesting personalities or topics, or little-explored subjects that benefit from detailed exploration. To be successful and commanding in a podcast interview, it’s important to understand how to articulate messages succinctly so they survive a sometimes rigorous editing process.

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