The Resolution Blog

FEBRUARY 14, 2016

You are embedding them with the principles and work ethics that are your core values. Free alcohol on Fridays and free fruit are common, so you need to go deeper than that, literally free lunches, massages and exercise classes (with time to enjoy them) will create more of a warm fuzzy feeling. Don’t listen in on their pitches.

Training 120

Training Pitching Exercises Ethics 120

Wadds Inc.

JANUARY 16, 2023

The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. They are proverbial rotten apples that attempt to spoil many of us in public relations practice who abide by the highest ethical standards.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. If you can pack your pitch into 140 characters, do it. In a crisis, ethics has to be a top consideration. Don’t waste their time.

Crisis 0

Crisis Reputation Study Social Media 0

PR in High Definition

JULY 22, 2019

A core pillar of our day-to-day activity is news hijacking, whereby we jump on news by pitching responses and additional information on behalf of the companies we represent. But also, it’ll likely damage our relationships with journalists, who’ll become frustrated at being pitched comments for stories they can’t run.

Media 74

Media Viral Video Newspapers 74

Deirdre Breakenridge

APRIL 29, 2019

Journalists are bombarded with email pitches, many which stink, and there seems to be less opportunity to build an actual relationship with journalists.”. The Intersection of Bias, Ethics and PR Stunts in Media Relations. Yet the voice of reason isn’t just ethical, it’s an inspirational way to communicate.

Survey 377

Survey Media Relations Media Ethics 377

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. How to Pitch: Pitching infographics is all about the connection to the site.

Google 71

Google Infographics Pitching Resources 71

Waxing UnLyrical

JULY 17, 2015

In the PRWeek 2014 Agency Business Report example, one has to also wonder about the senior leaders the PR agencies themselves are pitching as “PR leaders” to be represented in industry publications.

Agency 40

Agency Report Training Leadership 40

Communications Conversations

MAY 13, 2015

For Yunsoo, her favorite part about PR is the way it allows her to exercise her passion for people and for sharing messages with style, tact, and authenticity. Read up on clients, write incredible releases and pitches and communicate with ease. Nominated by Marcia DiStaso, Penn State University. Michael Johnson. Jacqueline Laster.

Groups 60

Groups Internal International Conference 60

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. There’s also a serious ethical challenge.

Publicity 164

Publicity Ethics Data Community 164