Deirdre Breakenridge

APRIL 29, 2019

Journalists are bombarded with email pitches, many which stink, and there seems to be less opportunity to build an actual relationship with journalists.”. The Intersection of Bias, Ethics and PR Stunts in Media Relations. My friend, Lou Hoffman calls it the “F word” in storytelling – failure.

Survey 377

Survey Media Relations Media Ethics 377

Wadds Inc.

JANUARY 16, 2023

The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. They are proverbial rotten apples that attempt to spoil many of us in public relations practice who abide by the highest ethical standards.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I thought to myself: “Everything we do is storytelling!” If you can pack your pitch into 140 characters, do it. How did this happen?

Crisis 0

Crisis Reputation Study Social Media 0

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. Selective hearing helps no one.

Publicity 164

Publicity Ethics Data Community 164

Communications Conversations

MAY 13, 2015

With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. For Yunsoo, her favorite part about PR is the way it allows her to exercise her passion for people and for sharing messages with style, tact, and authenticity. Michael Johnson.

Groups 60

Groups Internal International Conference 60

Waxing UnLyrical

JULY 17, 2015

In the PRWeek 2014 Agency Business Report example, one has to also wonder about the senior leaders the PR agencies themselves are pitching as “PR leaders” to be represented in industry publications. It’s 2015 and #PRDiversity Is Still An Issue is a post from: Shonali Burke Consulting, Inc.

Agency 40

Agency Report Training Leadership 40