Enterprise How To Leadership Storytelling 
Onclusive
JULY 13, 2021
Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance. Read the full case study.
ImPRessions - Crenshaw Communications
JANUARY 5, 2024
We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles. The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024.
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Stern + Associates
MARCH 3, 2023
There’s plenty to say about all that and about FDR (both positive and negative), but my focus here isn’t on the presidency that was to come on March 4, 1933, but on the speech which Roosevelt gave signaling the course ahead, for it was one of the most powerful examples of how to communicate effectively in history.
ImPRessions - Crenshaw Communications
JULY 28, 2023
Others read more tech-focused sales news from enterprise reporters at publications like TechCrunch and VentureBeat. If you want the former, however, for more mass credibility, you need to recognize the soft appeal to most media and identify how to tell a story around that — with interesting angles that aren’t “just” about sales.
PRSay
SEPTEMBER 11, 2023
ET, Microsoft’s Bonnie McCracken leads a PRSA webinar titled “Storytelling in the World of AI.” At Microsoft we have hundreds of people thinking about how to develop, deploy and manage AI responsibly, and how to advocate for global regulation to ensure the technology is used for good. 21 at 1 p.m.
Onclusive
DECEMBER 6, 2019
Formerly Impact Live, this conference is a team-focused event that aligns marketing, sales, and leadership groups. Attendees can learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Digital Sales and Marketing World. Dates: April 5 – 7, 2020.
Contently - Strategy
DECEMBER 12, 2018
Many of those folks found themselves totally alone, surrounded by people who had no idea how to develop good editorial content. Slowly, they brought on other smart people with great storytelling skills to join them in the fight. Slowly, they brought on other smart people with great storytelling skills to join them in the fight.
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