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How to Make your Messaging Stick

Onclusive

Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance.

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How to Use Threads For B2B PR

ImPRessions - Crenshaw Communications

It seems promising not only for B2C campaigns, but for the content and thought leadership promotion more typical of B2B PR. Thought leadership and brand positioning For PR and communications specialists, Threads offers a unique platform to establish thought leadership and enhance brand positioning.

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How to Tell Your Company’s Innovation Story

Stern + Associates

Identify the Voices Your company’s innovation story is just that – a story – so it’s important to identify the right storytellers within the organization. A few questions to consider when identifying your storytellers: What’s your CEO’s version of the story? How should it be tailored for other C-suite leaders?

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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Deirdre Breakenridge

Youth engagement through the art of digital storytelling. Digital storytelling has become a key tool for many organizations to engage with their audiences and stakeholders. Unfortunately, not every nonprofit organization understands how to reach out to youth. And, what do you want them to do?

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Increasing Your Media Coverage Through Storytelling

PRSay

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results. Remember that effective media relations requires more than just storytelling.

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THE AI HYPE CYCLE: HOW TO MAXIMIZE & LEAD IT

Shift Communications

GET THE GENERATIVE AI PR PLAYBOOK Our playbook is built on decades of experience building leadership for companies amid innovation waves and includes helpful insights like: Data on how interest in genAI is evolving fast. When market crowding starts, tactics like amplification and human-interest storytelling can help you pull ahead.

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Startup PR & How to Get Lift-Off For Your Launch

Onclusive

Titled “Startup PR: How to get lift-off for your launch”, the paper addresses some of the challenges that startup PR professionals can encounter. Identify When and How to Go Pro. Once the startup has a sustained need for PR or a specific push that requires a lot of outreach, leadership should connect with an agency partner. .

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