Remove Engineering Remove Journalism Remove Pitching Remove Storytelling
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How To Interview Experts Like A Journalist: Tips For PR Teams

ImPRessions - Crenshaw Communications

When I jumped to the PR and marketing side from journalism, I was often told by the PR firm who hired me, “We want you to think like a journalist.” Make the subject comfortable Journalism is about asking people questions, summarizing what they tell you, and knowing enough about the subject to put those answers in context.

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Meet the Media: Jade Brasher, Senior Editor at FleetOwner

Bianchi Biz Blog

How long have you been in journalism and how did you get started? My teachers would often comment on my writing, and that boost of confidence along with a love of storytelling led me to journalism. What advice do you have for PR people that want to pitch you? Any pet peeves with PR people?

Meeting 104
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PR Insights from Reverse Engineering a New York Times Corporate Feature

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The post PR Insights from Reverse Engineering a New York Times Corporate Feature appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

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6 Quick Tips For PR Writers

ImPRessions - Crenshaw Communications

On any given day, we can be asked to craft media pitches, bylined articles, PR plans, or blogs posts. With media pitches, PR pros must tell or tease a story to a journalist – and fast. Meanwhile, an executive byline for a thought leader must not only be a solid piece of journalism, but it should reflect the voice of the executive.

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How To Do AI Startup & Tech PR, Featuring AI Survey Insights

Shift Communications

Reporters were inundated with pitches offering AI experts and “news” and became more selective in what they wrote — and who they wrote about. adults showed: AI PR and marketing opportunities Brand storytelling and PR is one of the most powerful tools a business has. Today, the requirements for AI PR success are steep.

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Anecdote Takes Center Stage in a National News Story

Ishmael's Corner

This is a case where the needs of journalism and PR converge as one. I continue to believe that PR underutilizes the anecdote as a storytelling technique , and this is why the Cross Pen example stood out. Reverse-engineering the story, all cues point to Cross pitching the anecdote as an exclusive. What’s going on here?

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Why Your Content Strategy is Failing And How to Fix it

Beyond PR

According to Search Engine Journal, SEO leads have a 14.6 Those traditional “PR tactics”, you know pitching influencers and distributing content to the media, have gained significant steam. For good reasons, boosting organic search is the top priority for content marketers. percent close rate. About Seth Gilpin.