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Building a perfect pitch? The story is in the data

Onclusive

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Also, make sure that it’s compliant with privacy laws such as GDPR. Earning their attention. The post Building a perfect pitch?

Pitching 370
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PR’s Crucial Role in Strengthening Cybersecurity Awareness

Burrelles Fresh Ideas

Here are some ways PR pros and agencies can effectively contribute to the mission of NCSAM and educate employees and clients alike: Strategic messaging and positioning: PR agencies excel in crafting compelling narratives and messages. They can work closely with their clients to develop key messages that resonate with their target audience.

Education 110
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Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

I like to ask candidates how they would support specific product launches from a media relations point of view for our B2B tech clients. In B2B tech, the threats can be even worse, with data privacy and compliance issues potentially often lurking below the surface of the public conversation. The post Want To Work In Tech PR?

B2B 159
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Stuck in the middle

PRSay

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. If our employees aren’t sold on our brand promise, how can they deliver it to customers and guests?

Ethics 60
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15 Social Media Trends to Follow in 2019

Critical Mention

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Building analytics to optimize those efforts will become as important as it is for earned media. estimated in June.

Marketing 187
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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

At a certain point, most small businesses outgrow their first forays into public relations. These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Response to legislative initiatives.

Company 136