Sat.May 31, 2014 - Fri.Jun 06, 2014

Newborn Abducted from Hospital and Social Media Saves the Day

Melissa Agnes

On Monday, May 26th, just before 7pm, a lady dressed as a nurse walked into Mélissa McMahon’s hospital room in Trois-Rivières, Quebec (a town just outside of Montreal), where she was resting with her one-day old daughter, Victoria. The lady dressed as a nurse took baby Victoria from her mother, walked out of the room, into her car and drove away. When Victoria’s parents and the hospital realized what had happened, they alerted the authorities.

Lessons from Louis C.K. on PR Messaging

Flack's Revenge

I am a big fan of comedian Louis C.K. , and love his show on FX. I have blogged about his lessons for PR before. Another one recently occurred to me. We had just completed two seminars here at Fusion PR in conjunction with Internet Week NY, about honing the tech PR message, and new launch tactics. One of the key takeaways actually sounds a lot like Louie’s riff on overstatement, which I share below ( excerpts come from this website, which had a transcript ).

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Back to the future of PR – 10 rules for public relations professionals

Stuart Bruce

This is my presentation from my keynote speech at last week’s annual conference of the Croatian Public Relations Association. I’ve also created a Storify of some of the reaction and comments. Back to the future of public relations – 10 rules for PR professionals from Stuart Bruce. Conference Speaking public relations conference speaking PR

Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Disclaimer: Pic-n-Post is a client of RedShift Writers. Hello, WUL readers! Remember me? I used to write here all the time. Then I started my own business, wrote about what was going on with it in my first six weeks , helped a B2C pet product get off the ground and dove headfirst into the world of entrepreneurship. It’s been a heck of a ride! Image: mayeesherr. (in in West Bengal!) via Flickr, CC 2.0.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Wrap Up Post from Issues Management Workshop at #CPRS2014

Melissa Agnes

For those of you who attended my “Effective Issues Management in this Digital Age” workshop at the CPRS National Summit in Banff last week – and even for those of you who didn’t – here’s a wrap up of the great questions that were asked: Q: How can we enable our team to respond to an issue within 1 hour when, even though they’re monitoring social media, they may not catch wind of it right away? This is an excellent question, and a common fear.

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Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Stuart Bruce

Today the European Court of Justice in Luxembourg ruled in favour of the Public Relations Consultants Association (PRCA) and Meltwater in their five-year battle with the UK’s Newspaper Licensing Agency (NLA). The CJEU has quite sensibly ruled that browsing and viewing articles online does not require authorisation from the copyright holder. This is a victory for common sense and the CJEU ruling is another great example of why the UK is better off in Europe than out.

Monday Roundup: Conversations

Waxing UnLyrical

“Conversation.” ” It’s one of the great clichés of our field. But it’s become a cliché precisely because of how important it is. Conversations, when initiated and managed well, can drive reputation, expand reach, and build brand loyalty. This week’s roundup features seven posts from around the web that focus on conversations. Image: AJ Cann via Flickr, CC 2.0. Exercises for Writing Conversationally.

What Does Canada’s New Anti-Spam Legislation Mean for your Organization?

Melissa Agnes

The Canadian Government has introduced a new Anti-Spam Legislation. This Act takes effect on July 1, 2014 and applies to Canadian organizations or individuals sending commercially electronic messages to other Canadian organizations or individuals. If you fall into one or both of these categories, here’s what you need to know: What does Canada’s new Anti-Spam Legislation mean for your organization?

It’s 2014 So Do I Even Need A Blog? The Answer Is — YES!

Doctor Spin

A version of this article was originally published on LinkedIn. It’s slightly rewritten thanks to some of the great feedback in the native comment section. Many have taken Medium for a test drive and many are finding its interface for publishing your thoughts and ideas very compelling. All of a sudden, you get to feel like a posh […] Hey you! If you''re subscribing to my RSS feed, you should definitely get on my email list as well.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Welcome the Stalwart Summer Interns

The Stalwart Blog

Stalwart Communications is excited to have Jason Cowan and Patrice Smith on board this summer for our annual internship program. Since starting, they''ve already been a tremendous help assisting on client accounts (they''re actually banned from the coffee machine). Here''s a little more you should know about them: JASON COWAN. Degree: Mass Communications (Journalism emphasis). Education: Colorado State University - Pueblo. Favorite college course: Human Sexuality (Because of the teachers).

Q&A with Inbound Marketer Catherine Mandler from Deluxe Corp.


What can you and other marketers learn from Catherine Mandler, an Integrated Marketing Specialist at Shoreview, Minn.-based based Deluxe Corp.? Plenty. Recently I had the pleasure of sitting down to interview Catherine in honor of Inbound Marketing Week , which is being coordinated by HubSpot to encourage professionals to share knowledge about their own inbound marketing.

Should the U.S. have Google’s “Right to be Forgotten” too?

David PR Group

Google last week unveiled a system which enables citizens of the European Union to ask the search engine to remove results from its listings. The move comes in response to a landmark E.U. court ruling which gave people there the “right to be forgotten.”. Europeans who want personal information removed from search results can make their case directly to Google via an online form.