Ronn Torossian

MARCH 8, 2021

Om Malik, founder of technology news website Gigom was spot on when he said, “Ideally, Facebook would take all our clicks and information and would magically give us everything we want, without us even knowing we want it,” This was so true until recently when Apple announced important changes that affect users of their IS […]. The post Being Aware of An Important PPC Change appeared first on.

Facebook 195

Facebook Technology 195

Cision

MARCH 8, 2021

PR pros from top brands on how they integrate social media and comms.

Social Media 227

Social Media Media Brand Branding 227

PRSay

MARCH 8, 2021

Civility goes beyond mere politeness, good manners and courtesy. Civility was not considered a moral virtue by the major philosophers of the antiquity. Rather, it was relegated to etiquette, often considered a badge for class distinction. However, I believe that civility is a question of morality because it is an expression of respect of other human beings and respect is a core ethical value.

Ethics 157

Ethics Policies Groups Survey 157

Culpwrit

MARCH 8, 2021

By David Murray As the author of a new book, An Effort to Understand: Hearing Ourselves (and One Another) in a Nation Cracked in Half, naturally I’m enthusiastic about the focus of the PRSSA’s 2021 Bateman Compeition: “Modeling Civility: How Public Relations Professionals Can Restore Quality, Integrity and Inclusiveness to Public Discourse.” I’m even more […].

Communications 108

Communications Publicity 108

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

5W PR

MARCH 8, 2021

The quote “Life will never be the same…” by children’s author, Nancy Tillman pretty much sums up today’s marketing environment since the pandemic. It also strongly suggests that customer outreach is more important than ever, even for B2B marketers. As old-timers would often lament about times being different then, so, too, has COVID-19 caused marketers to reflect about the past and reassess today’s marketplace.

B2B 88

B2B Strategy Meeting Marketing 88

HMA Public Relations

MARCH 8, 2021

Today’s #MediaMonday comes to us from Tara Kirkpatrick, a contributing writer and editor for BizTucson, a quarterly glossy business magazine in Southern Arizona with a daily interactive website and twice-weekly e-newsletter. So, Tara, time to share! Tell us how you got your start in journalism? Tell us your story! I’m a graduate of the University […].

Journalism 96

Journalism Media 96

Practical Law Construction

MARCH 8, 2021

The final account is normally a wrap-up of the contractor’s valid claims for extra payment. It’s particularly helpful if claims were not submitted or assessed as works progressed. So, what happens if the contract doesn’t have a final account procedure but there are claims outstanding once the works are finished? Can a final account procedure be implied under section 110(3) of the Construction Act 1996?

Construction 85

Construction Exercises Measurement Examples 85

Bianchi Biz Blog

MARCH 8, 2021

Erin Pustay Beaven is the managing editor at Rubber & Plastics News. What’s the top story you’re working on right now? The biggest story this week was the announcement that Goodyear is poised to purchase Cooper Tire & Rubber Co. It’s a big story for the industry I cover because it brings together the two biggest U.S.-based tiremakers, both of which are headquartered in Ohio.

Meeting 72

Meeting Media Automotive Mobile 72

Mark My Words

MARCH 8, 2021

The Guardian It may be an American coronation of sorts. When Oprah Winfrey’s highly anticipated and potentially explosive interview with the Duke and Duchess of Sussex airs in its primetime spot on Sunday evening, millions across the US are expected to watch. It will be the couple’s first interview since since stepping back from their royal duties in early 2020, but it could also mark the moment that the Sussexes evolve from British royalty to Hollywood elite.

Interviews 60

Interviews Film Brand Branding 60

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Communications

Muck Rack

MARCH 8, 2021

Webinar recap: Upleveling your media relations game

Media Relations 91

Media Relations Media 91

Mark My Words

MARCH 8, 2021

The i The Duke and Duchess of Sussex’s explosive interview with Oprah Winfrey could trigger “the start of a PR war”, public relations experts have warned. But it’s a battle Buckingham Palace is ill-equipped to win. Accusations of racism and a lack of care over the Duchesses’ mental health struggles, sure to resonate with the couple’s target audience of young, liberal, progressive Americans, are toxic for the monarchy.

Interviews 60

Interviews Financial Publicity 60

PR Fuel

MARCH 8, 2021

Having your brand featured in a major media publication can mean thousands of dollars in sales. But how do you generate awareness about your business? And how do you encourage journalists to write about your products or services? You write effective and attention-grabbing press releases. Press releases raise awareness about a newsworthy development within a business or organization.

Writing 52

Writing Software SEO Brand 52