Tue.Aug 02, 2022

Pitching Podcasts: PR Tips For Success

ImPRessions - Crenshaw Communications

In B2B PR , we’re always looking for ways to promote client stories, often through interviews with members of their senior leadership team. Podcasts are naturally part of that mix; they’re a great way to secure thought leadership opportunities, and they’re growing in popularity.

8 Ways to Increase Press Release Results with A/B Testing | Business Wire Blog

Business Wire

People sometimes forget that the press release is often the most viewed content piece of any organizational launch. Actively pushed to thousands of organizations and audiences, instantly accessible within search engines, this resource is a fundamental support piece of any communications program.

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Instagram and Facebook are in chaos. Here’s what PR pros should do.

PR Daily

There’s so much noise lately. You can get through it. Meta — and with it, legacy social media platforms Facebook and Instagram — is flailing. Profits are down.

Tips for establishing brand longevity in a modern landscape

Agility PR Solutions

Brand longevity isn’t new—in fact, this measurement of cultural relevance and ongoing consumer engagement is on the rise as brands continue to look for a way to quantify long-term success.

Brand 131

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

What are the three types of PR crisis?

NewsWhip

Communications professionals have to be ready to adjust, adapt, and ultimately, defend their brand on a daily basis. One small mistake can send an organization into a spiraling PR crisis that can severely damage their reputation and trustworthiness with the public. .

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More Trending

Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing.

A brief history of the 3 phases of the Web (and why they matter)

PR Daily

Plus definitions of blockchain and NFT you’ll actually understand. If you just read the title of this post, and your immediate reaction was, “I don’t even know what half of the words mean,” it’s okay. This post is here for you. I’m here for you.

Web 110

Crisis of relevance: Most companies are struggling to be relevant to their customers

Agility PR Solutions

New research from professional services firm Accenture reveals that the vast majority (88 percent) of executives believe that customers and employees are changing faster than they can change their businesses, which is leading to a crisis of relevance.

Wing sauce lip gloss, real-time Pinterest analytics and back-to-school shopping

PR Daily

Plus: Airbnb removes a listing for a former slave cabin. Following a viral TikTok video, Airbnb removed a listing for a former “slave cabin” in Mississippi.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

New study reveals three-quarters of organizations have data quality issues

Agility PR Solutions

Data-quality open-source platform Great Expectations recently announced the results of a survey highlighting top pain points and consequences of poor data quality within organizations.

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How the NBA’s employee experience went from a pass to a score

PR Daily

NBA’s Tina Hawkins and Anita Perez provide insights into their platform game plan. The NBA aims to live its mission “to inspire and connect people everywhere through the power of basketball.”

Coffee with a Journalist: Devindra Hardawar, Engadget

The TypeBar

Our guest today on Coffee with a Journalist is Devindra Hardawar , a senior editor for Engadget. Devindra covers product reviews, analysis, and New York City’s burgeoning tech scene.

Vote!

HMA Public Relations

Primary day in Arizona is officially here after months of communications messages from candidates across TV, mail and more. In this post, Scott Hanson discusses today's campaign messaging and how it has created voter fatigue. Odds and Ends political politics Vote voter fatigue

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

How to keep website visitors on your page for longer | Axia PR

Axia PR

If you have a website for your brand or company, you likely want to convert your site visitors into paying customers. The more website visitors you get, the higher the probability of converting them into customers.

Brand 62

Love Island’s Ekin-Su and Gemma will be the ‘real winners’ of the reality show as they are set to ‘make MILLIONS’ when they leave the villa

Mark My Words

Daily Mail They have shot to prominence after spending the summer in the Love Island villa. And Ekin-Su Cülcüloglu and Gemma Owen’s stars are only set to soar according to an expert, estimating that they will both receive £1 million paydays after the show. The two Islanders will be the ‘real winners’ of the show, with an insider predicting that they will profit from fashion endorsements and club appearances.

DEI Language, Please: A New Step in Corporate and Marketing Communications

Shift Communications

By Leslie Clavin, VP, Editorial Services. In the age of diversity, equity and inclusion, we know that the old schoolyard taunt, “sticks and stones may break my bones, but words will never hurt me,” has never been less true. Words matter. Sentences sting. Enter DEI language.

Lionesses now worth millions in sponsorship, say PR experts

Mark My Words

The Guardian The Lionesses are poised to increase their sponsorship value tenfold after their win on Sunday, PR experts have predicted, with individual players likely to secure lucrative brand deals and endorsements worth millions of pounds.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Maxim Behar for Euronews: The Lost Battles of the Bulgarian 47th Parliament

Maxim Behar

The PR expert Maxim Behar took part in the morning block on Euronews TV with Diana Radeva hosting.