Stephen Waddington
AUGUST 22, 2018
A cross industry group of international PR associations has developed a common set of principles for ethical practice. The International Communications Consultancy Organisation (ICCO) proposed a list of ten ethical principles for the PR industry at its annual meeting on Helskini in October. Ethics must be at the core of our activity.
Ethical Voices
DECEMBER 18, 2023
What is the most difficult ethical challenge you ever confronted? When I was a senior in college, I was in a market research class and we were working with a local small business in Washington, DC, that was trying to do restaurant deliveries to students. We have a responsibility to use data ethically.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ImPRessions - Crenshaw Communications
MAY 18, 2018
It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. Over 1400 people ventured in to see how locals live. PR is a primary tool for corporate speech on social issues. government when it refused to unlock the San Bernadino shooter’s iPhone.
Stephen Waddington
APRIL 23, 2020
Two useful documents that help with scenario planning have been published this week: The Roadmap to Pandemic Resilience published by the Edmond J. Apps, social media channels and websites have been switched to providing a local context to government guidance. Practitioners have never been busier.
Buzzstream
NOVEMBER 28, 2023
But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). After analyzing a lot of the top shared content from local news sites, they saw that local news liked to brag when their city was featured on content like “X City Named Best for Y”.
Stephen Waddington
DECEMBER 30, 2019
Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Each corporate PRCA member will be expected to engage with a local school each year. What we do 5.
Contently - Strategy
DECEMBER 1, 2022
What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms? Or that I donate half of the money I make from each bake to the local hospice? Is ethical manufacturing a priority? You should walk away from this exercise with a document that includes all the elements listed here.
Expert insights. Personalized for you.
95 
Let's personalize your content