article thumbnail

Why Earned Media is More Important Than Ever

Critical Mention

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. News organizations are endlessly working to deliver COVID-19 updates from a global, national and local perspective. SCHEDULE A DEMO. Priscilla Osorio.

Media 113
article thumbnail

7 Tips for Picking the Right PR Media Database

Critical Mention

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. Avoid the hassle by subscribing to an all-in-one media service where you can get access to a contact database and be able to monitor your brand via TV and radio, online news and social media.

Media 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Everything You Need to Know About Earned Media

Critical Mention

A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . SCHEDULE A DEMO.

Radio 104
article thumbnail

Managing the Challenges of Bad Publicity

Critical Mention

In some instances, big companies receive backlash from media organizations on TV news stations and smaller companies receive complaints from local customers on social media platforms and review. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Publicity 105
article thumbnail

Media Monitoring: How to Plan, Execute and Engage

Cision

Maybe you work closely with a local TV station and need to consider broadcast monitoring. This is similar to how Twitter handles and hashtags operate well for online mentions but may seem out of place in radio searches. Learn how the Cision Communications Cloud can take your media monitoring to the next level by requesting a demo here.

How To 265
article thumbnail

Top 10 PR Influencers You Should Follow on Twitter

Critical Mention

Annie Jennings is the founder and CEO of ANNIEJENNINGSPR , a national publicity firm that created the #1 Radio Talk Show Campaign and access to national media, including local, regional and national TV, online media and print. Follow her for the latest news in radio and entertainment. SCHEDULE A DEMO. Annie Jennings.

Twitter 77
article thumbnail

Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows. AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.

Media 102