Remove Customer Service Remove Internal Remove Interviews Remove SEO
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How to Create an SEO Editorial Calendar So Customers Find You

Contently - Strategy

You can spend thousands of dollars making your website beautiful, but if you don’t know how to create an SEO editorial calendar with strategic content, your efforts could be wasted. The best way to draw traffic (hello, potential customers!) is to demonstrate your business services and leadership using quality content.

SEO 52
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How to Write SEO-Driven Content That Customers (And Search Engines) Love

Contently - Strategy

If your SEO-driven content feels as memorable as yesterday’s weather forecast, it’s missing the mark. Search engines — as well as your target customers — breeze past generic SEO content like a billboard on a highway, leaving your traffic in the dust. Here’s how to create SEO-driven content that stands out from the competition.

SEO 52
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Social Media Accessibility: How Accessibility Helps Engagement

Burrelles Fresh Ideas

They can also be beneficial for podcasts or radio shows to boost SEO. Alt text allows increasing your SEO rankings. Perform surveys, polls, interviews, and other activities to gather opinions. Making your social media content accessible will allow you to expand to new markets, grow your customer base and boost sales and revenue.

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How to Leverage Topic Pillars to Build a Targeted Content Framework

Contently - Strategy

SEO Value: They often have SEO value, meaning they are topics that people are searching for. For instance, if you have a topic pillar on digital marketing, cluster content could cover SEO, social media marketing, email marketing, and other related topics.

How To 52
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Create a Content Hub that Drives PR Results

Cision

It also increases your SEO and search rankings, which brings those prospects directly to you. Write down all of the questions your customer service department is asked. Go to your website or your internal server/Dropbox/Google Drive and grab your most recent frequently asked questions sheet. I promise you can do it.

Exercises 198
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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Social media is a great way to start doing this.

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Future of PR: 2020 edition

Stephen Waddington

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO).