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These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

Editor’s Note: This is a great blog post that gives you an overview of what you can do, right now, to prevent a crisis. A fast food worker stomps in a lettuce bin and posts it on YouTube. A social media manager loses their temper in a customer service post on Facebook. But, are they a crisis?

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Building Brand Invincibility Requires Conscious Compassion

Melissa Agnes

You can also listen to this episode on iTunes , Spotify , and Stitcher , and YouTube. This episode explores: How the world of customer service has changed since United Breaks Guitars. Check out his incredible music on YouTube. Connect on Twitter: @DaveCarroll. Connect on LinkedIn. Connect on Facebook.

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F8 Update: Two Upcoming Facebook Changes PR Pros Should Care About

Rock the Status Quo

The same way YouTube videos are uploaded then embedded or shared, this me-too gesture of Facebook expects users to upload a video to Facebook, which will then host the original video, then share it on other platforms. Why do that on a platform that has laughable reach when I can already upload to YouTube with zero reach restrictions ?

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15 Social Media Trends to Follow in 2019

Critical Mention

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Brands should also remember that YouTube and WhatsApp are projected to launch their own stories in the near future.

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PRCA Digital PR and Communications Report: "Digital PR moves fast"

Stephen Waddington

It’s indicative of the fact that outside of customer service social media engagement has largely become a paid activity. Clients expect PR agencies to deliver on the following services: online press release distribution (51%), digital crisis management (49%), image-based content (46%), and social influencer outreach (43%).

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Who’s Talking About Your Brand?

Cision

Each day 49 years worth of YouTube video, 80 million Instagram photos, 700 new URLs from The Washington Post alone and 500 million tweets get posted. Keep an eye on your branded mention volume because it often correlates with customer service questions. People have gone content crazy, and it’s impacting your brand.

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15 Social Media Trends to Follow in 2019

Critical Mention

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Brands should also remember that YouTube and WhatsApp are projected to launch their own stories in the near future.