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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

This summer appears to mark the return of travel as we used to know it. Some of the types of travel expected to bounce back to pre-pandemic levels this summer include: Domestic Travel: Popular destinations that often include national parks, major cities, coastal areas, and other popular tourist attractions.

Travel 40
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Helsinki, Finland – Growth Path Ahead

Landis PR

Finland is looking for investments particularly in bio & circular economy, cleantech, health & wellbeing, ICT & digitalization and travel. The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects.

Radio 64
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Does Your Crisis Scenario Plan Need Some Love?

Cision

Movie superstar just tweeted about his love of your travel destination – AH-Mazing! in your local areas. Crisis Comms Webinar Today: Want to learn more about crisis communications planning? ET today for the webinar Managing Communication Challenges. Look for the good. How are you going to jump on this?

Crisis 220
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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Working through a PR crisis. “The Year in Crisis PR.”

Crisis 120
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Using Social Amidst a Crisis: Q&A With Scott Peacock & K.C. Brown

Cision

Social media can quickly turn local events into breaking national news which means every season is crisis season. for any mention of actual or contemplated changes in people’s travel plans. We never directly communicated to individual businesses unless they reached out to us, which only happened once or twice.

Crisis 120
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Business Crisis Management: Why Press Releases Are Important

PR Fuel

Almost 70-percent of businesses recently surveyed experienced a crisis in the past five years. Negative information about your business can travel quickly, and crisis management is critical. How you handle a business crisis reveals your character and skill at handling a catastrophe. Make sure everyone is on the same page.

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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

I recall working on a website project for a local bakery. For instance, when I was optimizing a travel blog, AI tools helped us create personalized content based on the reader’s past interactions, increasing both stay time on the site and conversion rates. Were they looking for baking recipes or the nearest bakery?

SEO 85