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The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

It’s how the environment fosters and promotes growth, creativity and new ideas. It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. To put it simply, your company culture is ultimately what will drive your customer service. New research from Inc.

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Mobile-friendly Platforms. That’s because one of the biggest reasons and the plus of social commerce is how it fits right into your mobile. These social media platforms optimized for mobile devices transform shopping into a hassle-free experience, no matter where the shoppers are. It’s like carrying a store in a pocket.

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How to Create a Media Kit

5W PR

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Creative Media Kit Ideas. The media kit for Sephora, a cosmetics and beauty product company, offers their mission statement as well as details on their Beauty Insider program and mobile app. •

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What Automotive PR Pros Should Know About ChatGPT

Bianchi Biz Blog

To help our followers in the automotive and mobility PR and marketing sector, we wanted to offer some practical observations. Also, for companies that receive a high volume of customer service requests, ChatGPT can be used to generate customer-facing responses and support.

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IBM Vision: The Future of AI and Public Relations

Shift Communications

In short, as mobile and digital make nearly every transaction seamless, legacy companies must adapt quickly or be completely disrupted. A company with excellent predictive analytics will have a significant advantage in cost reduction and customer service over a company which guesses at when demand will be highest.

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8 Noteworthy PR and Social Media Wins from 2017

Critical Mention

Here are a few that stood out, along with some takeaways to incorporate in your own 2018 PR and social media campaigns: 1) CarMax: Known for its fun SuperBowl spots and more recently, its popular ad campaign featuring comedian Andy Daly, we knew CarMax was creative. Takeaway: Leverage your product in creative ways. 5) H-E-B (Howard E.

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16 Reasons to Start an Email Newsletter in 2016

Cision

People open emails on their mobile devices more than they do on desktops. Send out a survey every few months to assess not only how the newsletter is doing but also customer service and other business areas. Images: jenny downing , Dru Bloomfield , Horia Varlan , Jason Howie ( Creative Commons ).

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