PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. Faculty talk trends and current events. Students write about a current event and critique the assessment.

Communications 120

Communications Case Study Training Reputation 120

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63

Crisis Crisis Management Leadership Training 63

Sword and the Script

JANUARY 3, 2023

PR practitioners work to create and maintain relationships with media outlets, and use those relationships to get their client’s message out to the public. PR can also involve managing events, speaking at conferences, and developing social media campaigns. This is reflective of a traditional view of public relations.

Interviews 100

Interviews Publicity Technology Social Media 100

Landis PR

JANUARY 22, 2024

Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. They might be looking for ways to back up next year’s budget proposal, or to prove how indispensable they are within the company. Communication and marketing are not just support functions.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

JANUARY 16, 2024

Now, of course, these events are more like conferences, but the real purpose is to spend a couple of days together so that people can become friends and can share sensitive information about their businesses. To date those in-person meetings form the backbone of our network. Our members come together twice a year.

Agency 59

Agency Internal International Meeting 59

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism 52

Journalism Training Consumer Tools 52

Doctor Spin

MAY 21, 2023

In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. Public affairs (PA). Crisis communications.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. How did your time in the Marine Corps prepare you for agency and corporate life? Well, I don’t think we’ve had to shift our crisis approach.

Internal 66

Internal International Conference Public Affairs 66

NewsWhip

APRIL 14, 2021

So it’s these critical moments of truth, crisis, critical campaign moments, you’re already in the room, you’re familiar with everything, you’ve got the data in front of you and advising the team. And then we’ve got primary research, which is focused on being able to get both qualitative and quantitative insights.

Analytics 78

Analytics Data Crisis Reputation 78

Landis PR

DECEMBER 11, 2023

That relationship will also greatly help if your company finds itself in a crisis communication situation in the future. A well-executed PR campaign can increase visibility and position your company as a leader in your industry, supporting your growth ambitions. Use analytics to track engagement, reach, and conversion.

Strategy 59

Strategy Company Communications Construction 59

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. He or she chooses the most appropriate channels (for instance, LinkedIn is ideal for B2B, while Pinterest or Instagram are best for B2C segment), sets up corporate accounts, proposes content directions (quotes? Developing social media marketing policies.

Infographics 63

Infographics Corporate Policies Reputation 63

Landis PR

DECEMBER 4, 2023

As AI continues to evolve in the coming years, I honestly wouldn’t be surprised if we start to seek more authentic, human-generated content—such as editorials, podcasts and live events—take on far greater value among consumers as AI-generated content increasingly floods our feeds.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Communications Conversations

MAY 13, 2015

She previously served as PR Director for our chapter and has attended Regional PRSSA events. As a result, she does her best to get involved in events and connect with people she knows will help mold her into the future PR practitioner (or should I say, rock star) she sees herself becoming. last summer. Riki Burhans, @rikileeburhans.

Groups 60

Groups Internal International Conference 60