Content Marketing Measurement Television YouTube 
Burrelles Fresh Ideas
MARCH 5, 2024
A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). User-generated content/word-of-mouth recommendations.
Critical Mention
OCTOBER 25, 2021
The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.
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Critical Mention
OCTOBER 29, 2018
The fact that a YouTube video called “Top 10 LeBron James Funny Commercials” exists should tell you something about his history of using humor as a way to build his personal brand. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.
Cision
JUNE 6, 2017
According to research by Boston Consulting Group, one ultraloyal customer who shares content can generate eight times his or her own consumption through their advocacy. The key idea here is that the economic value of content marketing does not come from content. It comes from the transmission of content.
Burrelles Fresh Ideas
OCTOBER 3, 2023
These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. I have witnessed the power of the kidfluencer firsthand. It goes into effect on July 1, 2024.
Cision
SEPTEMBER 10, 2015
Search engine optimization for content will become even more integral to media relations and PR and will emphasize metadata and schemas as much as the text and images. Want to make standout content? Click here for our free content marketing white paper! . Emerged/Emerging Trends: Larger and more diverse audiences.
Critical Mention
FEBRUARY 6, 2020
A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency.
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