Content Marketing, Digital PR, Infographics and Measurement

PR Professional’s Guide to Content Marketing

5W PR

NOVEMBER 19, 2021

In this article, 5W PR CEO Ronn Torossian and others share tips on how executives can use a blog and other social media avenues to spark conversations and conversions, establishing themselves as a leader within their industry. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years.

Content Marketing

Content Marketing Marketing Measurement Data

25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available.

Digital PR

Digital PR Tools Google Pitching

25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available.

Digital PR

Digital PR Tools Google Pitching

Seven Content Marketing Tools To Support Your Strategy Development

Prohibition

NOVEMBER 7, 2023

Staying on top of your game is a must when it comes to content marketing. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. Get in touch today to find out how we could help you.

Content Marketing

Content Marketing Tools Strategy Marketing

Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

Rock the Status Quo

FEBRUARY 23, 2015

Word on the street is that audio is (re)emerging as one of the fastest growing content platforms for 2015. Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media. Are you a PR pro? Digital PR'

eBook

eBook Digital PR Handbook Content Marketing

PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 1: Set clear goals and target audience Launching an impactful PR campaign necessitates setting precise goals and identifying your ideal target audience. Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution.

Analytics

Analytics Content Marketing Measurement Advertising

Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

DECEMBER 11, 2023

Whether it’s enhancing brand awareness, increasing engagement, or driving sales, having clear, measurable objectives will guide the development and execution of your strategy, ensuring alignment with your overall growth plans. Bonus points if you can make your goals SMART (Specific, Measurable, Achievable, Relevant, and Time-bound.)

Strategy

Strategy Company Communications Construction

The Best 15+ Link Building Tools for 2024 (Free and Paid)

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. Here are some of the go-to tools for creating linkable content.

Tools

Tools SEO Analysis Google

The Best 15+ Link Building Tools for 2024 (Free and Paid)

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. Here are some of the go-to tools for creating linkable content.

Tools

Tools SEO Analysis Google

The Best 15+ Link Building Tools for 2024 (Free and Paid)

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links.

Tools

Tools SEO Analysis Google

7 PR Blogs You Should Be Following

Critical Mention

OCTOBER 24, 2019

Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Since PR and marketing often go hand in hand, we suggest reading up on their strategic inspiration posts and top tips for content distribution. PRNEWS Blog.

Blogging

Blogging Education Resources Creativity

#DigitalPR Chat on Visual Content with Victoria Lim

The Proactive Report

MARCH 16, 2016

That would be like writing a story headline that has nothing to do with the content of the story but is just clickbait based on whatever Google Trends is saying is out there. But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. Should be strategic.

Infographics

Infographics Video Case Study Print

#DigitalPR Chat on Visual Content with Victoria Lim

The Proactive Report

MARCH 16, 2016

That would be like writing a story headline that has nothing to do with the content of the story but is just clickbait based on whatever Google Trends is saying is out there. But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. Should be strategic.

Infographics

Infographics Video Case Study Print

Can Twitter’s Decline be Saved With PR?

Rock the Status Quo

JULY 30, 2015

The below infographic outlines the major issues pretty well. THEIR OWN PLATFORM is one of the strongest content curation and breaking news platforms in social media, and they aren’t taking advantage of it. Why not try these 4 digital PR tactics to revitalize Twitter? Used with permission from Instavest.).

Education

Education Social Media Twitter Content Marketing

PRSA LA State of the State of PR

The Proactive Report

JANUARY 30, 2015

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Robert Rose, Chief Strategy Officer, Content Marketing Institute. Implication for PR practitioners: We need to learn new skills that previously were not part of our training. Follow me on Twitter.

Content Marketing

Content Marketing Groups Facebook Reputation

How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

DECEMBER 11, 2015

The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. PR practitioners are well aware of the need to improve to keep up, yet struggle with it. You can’t improve what you don’t measure. PR is a broad industry that calls on multiple competencies. Where do you start?

How To

How To Software System Employee

What Content Discovery Means for Search and How to Fuel Its Growth

Cision

MAY 29, 2017

With a number of content discovery platforms available to the marketers, publishers and advertisers, they need not worry about a user leaving their site/blog to find further information on their preferred topics. Here are some quick tips that will help marketers present the most relevant content in front of their targeted audience: 1.

How To

How To Content Marketing Engineering Advertising

Post Election Digital Skills Shortage

The Proactive Report

NOVEMBER 12, 2016

A recent scan of 75000 job postings on LinkedIn found that digital marketing jobs being advertised required candidates with a wide range of skills, from SEO and social media to Google Analytics and content marketing. A quick look at the current PR jobs posted on LinkedIn shows that they require these skills too.

SEO

SEO Engineering LinkedIn Analytics

What Content Discovery Means for Search and How to Fuel Its Growth

Beyond PR

MAY 30, 2017

With a number of content discovery platforms available to the marketers, publishers and advertisers, they need not worry about a user leaving their site/blog to find further information on their preferred topics. Here are some quick tips that will help marketers present the most relevant content in front of their targeted audience: 1.

How To

How To Engineering Content Marketing Advertising

Public Relations Today

PR Professional’s Guide to Content Marketing

25+ Essential Digital PR Tools For Any Team in 2024

Trending Sources

25+ Essential Digital PR Tools For Any Team in 2024

Seven Content Marketing Tools To Support Your Strategy Development

Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

PR on a Budget: 10 Tips for Smarter Spending and Better Results

Crafting a Robust Communications Strategy to Propel 2024 Company Growth

The Best 15+ Link Building Tools for 2024 (Free and Paid)

The Best 15+ Link Building Tools for 2024 (Free and Paid)

The Best 15+ Link Building Tools for 2024 (Free and Paid)

7 PR Blogs You Should Be Following

#DigitalPR Chat on Visual Content with Victoria Lim

#DigitalPR Chat on Visual Content with Victoria Lim

Can Twitter’s Decline be Saved With PR?

PRSA LA State of the State of PR

How to modernize your PR team workflow – The Essential Guide

What Content Discovery Means for Search and How to Fuel Its Growth

Post Election Digital Skills Shortage

What Content Discovery Means for Search and How to Fuel Its Growth

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