ImPRessions - Crenshaw Communications

JULY 13, 2022

Industry events. Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. You can also research past event coverage, taking note of which media contacts have covered the event in previous years.

Media 294

Media Trade Shows Travel Interviews 294

The Hoffman Agency

JULY 18, 2023

An exciting part of being at The Hoffman Agency is that at any level — from junior to senior — you’ll have opportunities to attend trade shows and events, from the niche to the grand scale. What would you say is a good first step in prepping for an event? And make sure to download and use the event app well in advance.

Trade Shows 36

Trade Shows Meeting LinkedIn Big Data 36

5W PR

FEBRUARY 22, 2023

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. This works especially well with items that can be consumed in small amounts, such as food, beverages or health supplements. You can organize the event yourself or be one of the sponsors.

Strategy 88

Strategy Product Launch Brand Branding 88

Beyond PR

MAY 8, 2018

This is why influencer marketing is so successful — and critical to growing key trade show or event metrics. For example, if you’re looking to generate awareness about a new event, your influencer search will look a lot different than if your goal is to sell tickets quickly. How Can Influencers Shape Events?

Marketing 45

Marketing Trade Shows Local B2B 45

5W PR

DECEMBER 18, 2019

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. This works especially well with items that can be consumed in small amounts, such as food, beverages or health supplements. Live Events.

Strategy 133

Strategy Marketing Trade Shows Video 133

PRSay

MARCH 23, 2021

Javits Convention Center was transformed from a top trade-show destination into a FEMA-operated medical facility — in just one week. Sclafani recounted how the Javits Center, home to the International Auto Show and New York Comic Con, worked with 20 different local, state and federal agencies to convert the 2.1-million-square-foot

Crisis 86

Crisis Employee Trade Shows Local 86

PR Fuel

JUNE 9, 2021

Consumers might turn toward your competitors instead. Think about any newsworthy events or accomplishments you can share. Make a note of any upcoming events or developments. For example, maybe you’re about to announce a conference, launch party, or another event. Can you organize these events in chronological order?

Small Business 70

Small Business How To Writing Conference 70