article thumbnail

PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Concerns about job losses, privacy breaches, and ethical use are widespread. A strategic PR approach can help navigate these choppy waters, shifting the focus from problems to solutions and value.

article thumbnail

How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Maybe the story idea simply isn’t compelling or timely enough to capture media attention. No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. Media relations deals with the news environment, which is by definition unpredictable.

Publicity 334
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven ideologies of public relations

Stephen Waddington

Understanding different public relations ideologies helps frame an organisation’s approach to practice and the management of its relationship with its stakeholders and the societal or public construct in which it operates. Likewise, the public and the societal construct in which an organisation operates are interchanged.

Publicity 112
article thumbnail

The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. Offering any type of financial gain may be an ethical approach for social influencers, but it is not an acceptable way to approach a journalist.

article thumbnail

What should you do when you think you received an unlawful order? Dave Honchul

Ethical Voices

He discusses a number of important ethics issues, including: What should you do when you think you received an unlawful order? In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. It’s amazing.

article thumbnail

Does Free Speech Mean Unfiltered?

Mindful Marketing

” Although it’s true that law and ethics often align, the fit is far from perfect. At a minimum, there’s a lag, sometimes of decades or centuries before legislation aimed at correcting ethical failings come to fruition. In short, we all need to be careful of equating what’s ethical with what’s legal.

article thumbnail

Meeting Marc C. Whitt

Wadds Inc.

This does not mean we build a protective force shield around us, hide in a cavern, and wait for the storm to pass, or construct a drawbridge and moat to keep invading forces from attacking. Please consider the eight habits of a masterful public relations professional I present in the book. We are, by calling, relationship builders.

Meeting 98