Stephen Waddington

JUNE 9, 2020

For example, print has fallen off the cliff on which it was already teetering precariously. Even where available, in a germ-phobic world there is a reluctance to pick up what many can see as unclean printed publications. It has struggled to produce, distribute, and monetise during the pandemic.

Radio 89

Radio Skype Print Local 89

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Mark My Words

JUNE 29, 2015

Read the opening paragraphs of athlete Mo Farah’s Wikipedia page and you’ll be confronted bya roll call of records sufficient to fill the sports category of several Trivial Pursuit decks. The agency faces a formidable challenge fighting the wildfire of speculation surrounding the Olympic athlete since a Panorama investigation was aired.

Wikipedia 60

Wikipedia Sports Crisis Management Print 60

Sword and the Script

JUNE 18, 2019

I culled through the answers pulling out as many as possible that were fit for print and listed them below. 14) “I help communicate, promote, and sell new products or services to potential customers and other stakeholders.”. 26) “I help my boss communicate his goals and priorities to the entire workforce.”. 115) “Advertising.”.

Employee 150

Employee Print Writing Survey 150

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. What is the #1 thing you try to express to new clients when you bring them on board?

Journalism 78

Journalism Social Media Radio Fashion 78

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. Purpose unifies management, employees, and communities.

Government 103

Government Education Print Ethics 103

Barokas

MARCH 22, 2018

VICIS is a sports technology company focused on developing highly engineered helmets that improve protection and performance. Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. Our team’s work generated over 1.2

Public Affairs 49

Public Affairs Sports Engineering Local 49

Waxing UnLyrical

MAY 6, 2016

They had the gall – the GALL – to ask me to share a pre-crafted tweet, so that I could feel pleased to “be a good sport.” Sign up quickly, and that poor one-legged duck might suddenly find a 3-D printed prosthetic that fits perfectly. ” Without even knowing me, or what makes me tick.

Pitching 40

Pitching Training Banking Sports 40

Solo PR Pro

APRIL 26, 2016

Lately, I’ve seen many cars sporting a paw print bumper sticker with the pro-adoption motto, “Who Rescued Who?” Jennifer began working with me as an intern while in college and continued in her position as Solo PR Pro Community Specialist on a contract basis after graduating.

Internal 40

Internal International Conference Energy 40

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. BlueCross BlueShield of Tennessee was looking for a way to reach their key constituencies across the state with news about their various initiatives.

B2B 82

B2B Social Media Company Marketing 82

Norton's Notes

DECEMBER 21, 2014

Sports Scientist Dr Michael Hartman is rapidly becoming a recognised expert in Human Performance. DeFranco’s website brags of its success in print and online publications including Men’s Health. Bloggers Social Media Sports bloggers Blogging Tips' doctorhartman.blogspot.co.uk. liftingrevolution.com.

Blogging 44

Blogging Training Exercises Sports 44

Mark My Words

FEBRUARY 15, 2021

Susannah Butter peeks inside a personal branding powerhouse that’s changing the off-the-pitch role of sporting heroes as we know it. Since Roc Nation expanded into European sport six years ago it has steadily been disrupting the way sports stars are seen and the impact they create.

Sports 60

Sports Government Agency Pitching 60

MaccaPR

FEBRUARY 10, 2015

Lesson #6 - Transform Your Customers into A Community. Does your customer base feel so connected to your brand they’d define themselves as a community of fans for your company? Dick’s Sporting Goods, which ramped up staff when social posts from customers highlighted weak in-store customer service just before closing hours.

Social Media 48

Social Media Marketing Media YouTube 48

Stephen Waddington

DECEMBER 5, 2018

Shortly after the publication of his book, the public relations profession spotted the opportunity to communicate with publics at scale via the media rather than direct public engagement. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Mark My Words

MAY 9, 2016

They didn’t switch from print to online and social- they just drifted from nowhere to a somewhere called facebook. This would have involved a more sustained marketing campaign that brought the ND into ‘normal’ spaces: the sports club, the hairdressers, community halls, churches and -crucially- homes. But the ND had a point.

Newspapers 60

Newspapers Print Sports Infographics 60

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52