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Influencer Engagement: Finding a Fit

Waxing UnLyrical

Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose. Influencers are a critical component of an effective communications campaign. Your community, your influencers and your customers define your brand.

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#IGNSummerofGaming Attendees to Comment Live with Yappa

wiredPRworks

IGN’s content-rich “Summer of Gaming” experience safely brings the games community together throughout June 2020 as this year’s destination for the biggest gaming and console hardware announcements, following the cancellation of E3 2020. Ziff Davis publishes in 25 languages and partners with local publishing operators across 112 countries.

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Public Relations Professionals Are Failing to Address the Ethical Threat of Incivility – Brian Peterson

Ethical Voices

Since I was 16, I’ve been in communications. First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. Radio was my first love. You also must work with local languages. This year, it’s early November, right during the PRSA International Convention.

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Advocating for a Better Workplace; Off Script No. 42: Tina McCormack Beaty of SHRM

Sword and the Script

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR.

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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

The closure affected both the park and the surrounding communities during the height of the summer visitor season. As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled. We always attract a lot of local, regional, national and international press.

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Get to Know Minnesota Business Magazine: Interview with Editor Steve LeBeau

MaccaPR

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. What’s your message to PR and corporate communications professionals?