Branding Customer Service Pinterest Trends 
Landis PR
DECEMBER 20, 2021
From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Twitter, Facebook and Instagram are extremely popular with major brands and their followers. Content creation: branded and user-generated.
Communications Conversations
JUNE 18, 2020
Let’s look at four big shifts that have been happening in 2020 so far, and how I would argue most social media marketers have reacted: Shift #1: Customers don’t want ‘storytelling’–they want exceptional customer service. Might not be the sexiest trend of 2020, but it has teeth.
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PR 20/20
JANUARY 16, 2023
Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Sprout Social Blog ( @sproutsocial ): Offers tips and best practices for your overall social strategy, as well as deep dives on different platforms and trends. a free marketing course).
Cision
OCTOBER 30, 2015
Most brands have created a combination of accounts to engage with this social media-focused population, but having a presence is only half the battle. How do brands decide who to target when there are so many users and networks to choose from? This second group includes networks like Twitter, YouTube, Instagram and Pinterest.
Burrelles Fresh Ideas
FEBRUARY 13, 2024
Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Think of it as using social media to find and cultivate potential customers interested in your offer.
Stephen Waddington
JUNE 5, 2017
The ability to target and measure ad performance makes digital ads attractive to brands. Conversion, revenue, amplification and brand awareness are all used as metrics to measure success. #6 It remains a trend to watch. #8 Brands are increasingly incorporating content created by consumers into their campaigns.
Communications Conversations
FEBRUARY 6, 2019
For the last three years, there’s one trend that I would say has been pervasive in social media circles: Video. In fact, I see quite the opposite: continued opportunity for brands–especially on platforms like LinkedIn (for sure) and Instagram. I just wrote about this very trend. Yeah, this should go VERY well!
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