Public Relations Today

Straight From INBOUND: 8 Tactics to Make People Open Your Emails

PR 20/20

OCTOBER 13, 2021

The PR 20/20 team loves INBOUND. Well, aside from our agency’s passion for continuing education, we firmly believe in HubSpot—that’s why we were HubSpot’s first ever agency partner back in 2007, and it’s why we’ve grown our services around HubSpot since then. The top 8 worst PR blunders of 2020. Use asterisks in subject lines.

B2C

B2C Comparison B2B Data

Straight From INBOUND: 8 Tactics to Make People Open Your Emails

PR 20/20

OCTOBER 13, 2021

The PR 20/20 team loves INBOUND. Well, aside from our agency’s passion for continuing education, we firmly believe in HubSpot—that’s why we were HubSpot’s first ever agency partner back in 2007, and it’s why we’ve grown our services around HubSpot since then. The top 8 worst PR blunders of 2020. Use asterisks in subject lines.

B2C

B2C Comparison B2B Data

How to Pitch Consumer News with Megan Garbe, Fahlgren Mortine

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. What’s your best tip for measuring PR?

Pitching

Pitching Consumer How To Education

18 PR Standbys That Will Never Die

Waxing UnLyrical

APRIL 3, 2015

Matt LaCasse : Old School metrics. Debra Bethard-Caplick : Marketing claiming that PR is a tool/subset/specialization of marketing. Dave Van de Walle : Blog posts that declare a tactic dead. Dave Van de Walle : Blog posts that declare a tactic dead. My community came up with some good ones. ” 16.

Facebook

Facebook Community LinkedIn Google

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Lines between what constitutes PR and content marketing continue to blur.

Communications

Communications Crisis Internal International

13 lessons I learned from 1,300+ coffee meet-ups over 13 years

Communications Conversations

NOVEMBER 11, 2022

In high school, I was the guy who had a ton of friends, but very few close friends. If each coffee meet-up represents 2 hours of time (an hour for the meeting and half hour of travel/prep time on the back and front ends) that equals 2,600 hours devoted to networking (minimum) over those 13 years. I’ve always been a networker.

Meeting

Meeting Social Media LinkedIn Groups

11 Content Marketing Mistakes to Avoid

Cision

APRIL 20, 2015

Would you consider a term paper that you wrote in high school or college, “content?” I had the opportunity to write a guest post for a PR blog recently. A PR firm blog isn’t writing to PR professionals about PR problems, they’re writing to client businesses about PR problems.

Content Marketing

Content Marketing Marketing Mobile YouTube

Paid Social Media as Surround Sound in B2B Marketing; Off Script No. 39: Betsy Hindman of the Hindman Company

Sword and the Script

MAY 21, 2019

Next, I helped two knitting industry icons reinvent how people buy knitting supplies by taking their highly successful blog and creating a blend of content with commerce: MasonDixonKnitting.com. Since PR has traditionally focused on earned media. BH: I worked with a Nashville-based PR agency that focuses on advertising agency PR.

B2B

B2B Social Media Company Marketing

12 Ways to Quickly Grow Your Blog Subscribers

PR 20/20

OCTOBER 24, 2017

This post was written by PR 20/20 intern Sammie Fisher ( @sammiefisher3 ). Scripps School of Journalism at Ohio University. Do you need more blog subscribers? This post will help you increase your subscribers using tactics that are easy to implement in a short period of time for fast results. >>Related

Blogging

Blogging SEO Pinterest LinkedIn

28 Observations from 28 Months as a Solo PR

ZudePR

JULY 20, 2016

One of them was me, Zude PR. I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm.

Digital PR

Digital PR SEO Small Business Blogging

How to Find Someone’s Email in 2024

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. Use Google Search Operators Googling used to be my first tactic for finding an email address, but as tools have gotten more sophisticated, this has fallen on the list.

How To

How To LinkedIn Tools Google

A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

JUNE 25, 2019

1) What are some of the unique challenges in marketing and PR in the cybersecurity space? Customers often fear that if they publicly support a particular product or service, they are putting a target on their own back, or even offering a fun challenge to a cybercriminal. 3) You’ve worked both on the agency and the client side in PR.

Brand

Brand Branding Reputation Corporate

30 Social Media Ideas In 30 Minutes

Journalistics

MARCH 18, 2016

Nearly 400 attendees fought back food comas (and the urge to skip the session to visit one of the Disney Parks) to hear each of our five experienced social media professionals share a quick one-minute tip on six different timely social media topics (in case you were wondering where the 30 ideas in 30 minutes came from).

Social Media

Social Media Media Storytelling Local

30 Social Media Ideas In 30 Minutes

Journalistics

MARCH 18, 2016

Nearly 400 attendees fought back food comas (and the urge to skip the session to visit one of the Disney Parks) to hear each of our five experienced social media professionals share a quick one-minute tip on six different timely social media topics (in case you were wondering where the 30 ideas in 30 minutes came from).

Social Media

Social Media Media Storytelling Local

PR Basics Based on Principles will Never Change

PR Fuel

OCTOBER 16, 2018

In this modern world where change seems to be ever-accelerating, it is very easy to be distracted by some new PR technique or fad. While it’s vital to keep up with the times, don’t allow yourself to be overly distracted by any practice that is not backed up by common sense communication principles.

Web

Web Pitching Local Report

Public Relations Today

Straight From INBOUND: 8 Tactics to Make People Open Your Emails

Straight From INBOUND: 8 Tactics to Make People Open Your Emails

Trending Sources

How to Pitch Consumer News with Megan Garbe, Fahlgren Mortine

18 PR Standbys That Will Never Die

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

13 lessons I learned from 1,300+ coffee meet-ups over 13 years

11 Content Marketing Mistakes to Avoid

Paid Social Media as Surround Sound in B2B Marketing; Off Script No. 39: Betsy Hindman of the Hindman Company

12 Ways to Quickly Grow Your Blog Subscribers

28 Observations from 28 Months as a Solo PR

How to Find Someone’s Email in 2024

A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

30 Social Media Ideas In 30 Minutes

30 Social Media Ideas In 30 Minutes

PR Basics Based on Principles will Never Change

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